USP King vs. Fiverr Slave
Fiverr is the place where people do almost anything for you for five bucks – from the ridiculous to the sublime. It’s fast and easy and surprisingly reliable.
People will do nutty jobs for you like sing happy birthday to your wife in Farsi. But they’ll also do really useful stuff like background checks or research or quick & dirty Photoshop jobs.
If you’re a buyer, it’s fantastic – it’s freakin’ unbelievable what you can get done, by competent professionals, for the price of one latte.
One lady I hired was a university professor, an outstanding professional who gave me extensive comments and corrections on something I was writing, by ordering multiple gigs. All of this was CHEAP.
Great for me. But… if you’re on the receiving end of that five bucks, Fiverr is the world’s hot new sweat shop for knowledge workers.
> Blech! <
Well I’ve got news for you: If what you sell and how you sell it is essentially the same as 10 or 100 or 1000 other guys, you’re circling the FIverr drain as we speak. You’re entering a 21st century Brave New World nightmare.
(How you doin’ with payin’ back them college loans, anyway?)
THE one-word solution to this problem is:
IF you have a meaty answer to these questions…
-Why should I read or listen to you?
-Why should I believe what you have to say?
-Why should I do anything about what you’re offering?
-Why should I act now?
-What can you guarantee me that nobody else can?
…You can write your own check.
If you don’t have solid answers to those questions, your biz is headed for life support.
That’s why I’m on a campaign to fix all the USP’s on Planet Perry, so all our denizens become USP Kings instead of Fiverr slaves.
Which do you want to be? You alone decide. First session is November 7. Register here:
Don’t get caught swirling around that drain.