Perry Marshall.com
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If you're accepted as a team member in my 12 week "Bobsled Run" and if you complete the homework assignments, you'll recoup your tuition by December 2008 (through AdWords cost savings and increased sales), and you will make at least $25K more in 2009 than you would have without my help, or your money back.


Click These Links for reports from my grads:
(they open in a new window)


From $25,000 per month to $76,000 per month in three months

$38,000 Increase in Sales from January to April

90 Days: Grew Monthly Sales by $55,000, Cut Sales Cost by 31%

Baby on the way, Wife comes home from work

156% Growth in Four Months

$10 Million Business Grows Profits An Additional 18% in Six Months

Affiliate Grows Commission Checks to $6000

Killer Results in a Hyper-Competitive Market

30% boost in 14 days

From Negative $2500 per month to Positive $9,000 per month

30X in 1 year

From Negative $15,000 per month to Positive $16,000 per month

From $5,000/month to $100,000 a month in 10 months

15 minute change earns extra $39,745

$19,000 in 6 Weeks

$182K in Equity in 12 Weeks

9 “Ah-Ha!”s, Each one worth a few thousand 

168X Business Growth

$6959 to $13,102 in 1 Month, during a Florida Hurricane

From 3 Million to 10 Million Dollars In 1 Year

From 61 sales per month to 221 in 4 months

 


Discover how ordinary people are achieving extraordinary breakthroughs with personal, 1-on-1 AdWords Coaching: from $5,000 a month to over $100,000 a month in 10 months... a £25,000 ($46,000) per month increase in net profit... from $2500/month in the Red to $9,000 a month in the Black...


**Online Class Starts Tuesday September 30 at 8:00am Central**
 


Adwords & Traffic Conversion Coaching Program: Summary

- 12-Week Intensive Coaching Program from first Google Click to Sale to Upsell

- Weekly conference calls, access to Perry and team, MP3 recordings, international students welcome

- 2 Levels: Blue Team, 4-Man Intensive

- Call-in times accomodate people all over the world: North America, Europe & Australia

(Full details below)

 


Dear Marketing Professional:

     Are you struggling to grow your Internet business beyond that elusive break-even point? Then you know you have to either make serious improvements right away, or bleed red ink until the sad day when you're forced to shut the whole thing down.

    
Are you doing “okay”? Well…. Who wants to do just “okay”? You didn't start your business and say “Gee honey, let's start a really really okay business?” … did you?

    
Are you doing outrageously, extremely well? If so, surely you know that you can earn much, much more – because even the tiniest improvement is all profit.

    
Whether you're running $1,000 a month in the red, or if you're putting $100,000 a month in your pocket, I'm writing to tell you that you can do better vastly better. I've organized a personal AdWords coaching intensive that systematically cuts your cost per click and amplifies your sales dollars as visitors pass through your website, transforming losing campaigns into winners, and winners into runaway success stories.

     In my Ultra-Advanced AdWords courses, I've given away every scrap of info I have about boosting Google response (OK, almost every scrap) and I have a file cabinet bursting with testimonials. But getting that click on Google is only the first link in the chain. All by itself, it's no guarantee of success. Your website needs to do its job, too. And my expertise in the art and science of converting clicks to sales is formidable.

    
This is the “hidden barrier” that holds most businesses back from outrageous success. Your website and your situation are unique. And so far I've only been able to breach this gap with personal consulting and coaching.


    
However, I can only coach a small number of people at a time, and before this coaching program, I only offered this kind of personal assistance at a handful of high-dollar seminars. Because of the constant stream of requests, and because my consulting schedule is booked solid, I've decided to commit to a special 12-week personal coaching window… with a handful of people savvy enough to realize what's at stake.

    
Together we will make your sales funnel bigger and fatter, smooth out the rough edges, and make transactions flow like water.
The throughput of your website will accelerate 150% to 500%. Read on, because I'm guaranteeing that, if you are accepted and follow our recommendations, not only will the class pay for itself by the time it's over, it will produce more tangible results in the next 12 months than anything else you've ever done in your marketing education.
 
Killer Market Intelligence + Web Traffic Expertise + Continuous Improvement = A Huge Snowball Effect, and Total Market Domination

    
The power of a truly magnetic website extends far beyond the obvious, immediate improvement. When you make this quantum leap I'm talking about, other opportunities inevitably emerge – from unexpected places. Affiliate traffic doesn't just add, it multiplies. You occupy the highly coveted “tollbooth” position where joint venture partners do business with you, only on your terms. Success leads you to new, undiscovered avenues. The winner takes all, and you're the winner.


Do I have the credentials to back up this statement?

    
Indeed I do. My students' advertisements are clicked on more than a billion times per month on Google alone, directly influencing more than 10% of all search engine traffic . My Definitive Guide to Google AdWords has been praised by top authorities like Dan Kennedy and Gary Bencivenga, the two most revered and highest paid advertising ad writers in the world today.

    
 At my last "Dilbert Cube" position, I grew a fledgling tech firm from $200,000 to $4 million, selling the company for $18 million. Since launching my current business six years ago, I've consulted in dozens of industries, from diet pills to industrial computers, from Brazilian Jiu Jitsu to management consulting, from environmental remediation to cell phones.

    
One of my clients, a 24-year-old company in the industrial market (think ultra-conservative) has grown their sales by almost $15 million in the last 4 years with my help. I've been featured at Internet seminars from Arizona to Australia, sharing the stage with some of the most respected people in sales and marketing today like Les Brown, Jay Abraham, Brad Fallon, Rich Schefren and Dan Kennedy.

    
My website is jammed with rave reviews and expressions of gratitude from hundreds of satisfied customers, people who've collectively sold more than a billion dollars of products and services, people who've slashed their bid prices, multiplied their sales, collected tens of millions of sales leads and dominate hundreds of markets every day.

How to Acquire Sharply Honed, World-Class Web Marketing Chops in 12 Short Weeks, Starting from Where You Are Right Now

    
Before I get started, let me make something clear: What I'm about to describe here is not for everyone.
 
  • It's not for rank beginners.
  • It's not for you if you haven't figured out what you want to sell or what market you want to be in. 
  • If you're not already off to a solid start with some results under your belt, it's not for you. 
  • To be accepted, you have to have a real, functional business.

      It's not a $49 e-book and it's definitely not a blue-light special. It's not going to work for you if you subscribe to the vacuous foolishness of some marketers who are obsessed with gimmicks, sleazy get-rich-quick tricks and shallow, flash-in-the-pan techniques. We're going to implement sound principles in an organized fashion and build your business on a firm foundation, in a systematic, step by step way.


What Happens in My
Personal AdWords Coaching Intensive –
and Exactly What You Get

Week 1:
Starting on Tuesday September 30, 2008, I'm going to teach you the Unlimited Traffic Technique, the Traffic Conversion Anvil and the 95/5 rule - and we're going to assail your Google campaigns with all my top strategies.


    
These concepts are foundational to my own business, and they're going to inform absolutely everything we do together from the word go. The endgame for you is unlimited traffic and the ability to outspend, out-promote and out-perform everyone else on advertising, so that competitors are completely at your mercy.
    

     But that's not all. We're going to do a full frontal assault on your Google campaign, with every trick in the book. I don't care how much you've slaved over your campaigns (or if you haven't) we're going to squeeze new life out of them. Higher click rates, lower bid prices, and a bigger, sharper edge.

    
And of course we're going to talk about our very latest intelligence on getting the max out of Google's system, including all the new changes they've just unrolled.

     Finally, we will conclude with “Every trick in the book for improving your Google Ads.” A powerful new Matrix method that dynamically predicts superior Google Ads before you've even written them (no kidding!). A source of new keywords that 99% completely overlook.

     Advanced bidding strategies for maximizing profitability – three distinctly different strategies, each one perfect for a unique kind of situation. Google AdSense and syndication – sometimes a blessing, sometimes a curse. I will make sure you pay not a penny more than you need to for syndicated traffic!

Note:
On weeks 4, 6 and 8, TEAM ACTION GROUPS will meet (read on to the next paragraph to learn more) and on weeks 2, 6 and 12, you'll call me, Howie or Bryan for a 30-minute private session. So...


Week 2:
You get a personal 30-minute coaching call to help you implement the systems we covered in the previous group session.

     We'll log into your Google account and help you sharpen your game, fine-tune your ads, bids and keywords, and uncover previously hidden opportunities.

     I'll help you interpret your results, suggest new ideas, eliminate options that would only waste your time, and help you identify the most productive things you can test. I think it's vitally important to have this stuff in place, therefore I dedicate time to getting this right. This will pay off for you for years.

Week 3: 
Six Pivotal Concepts that Will Rock Your World. I'm not going to tell you what they are now – you'll have to wait until week 3. But every one of these six concepts is profoundly simple; each one of the six relates directly to the other five; and every one of them directly impacts your ability to achieve unlimited traffic. We used to make this the last installment, but I decided it's so important, I put it at the beginning.

Before I moved it to the front, I would say: "Even if we've already improved your sales process by 50 to 500 percent, Six Concepts will give you the tools to double it again."


On Week 4 you and your TEAM ACTION GROUP (max. 12 students per call) will meet for an interactive, small-group teleconference.


     At the beginning of the course, you'll get contact information for all your Team Action Group members so you can buddy up with like-minded people, talk on the phone, exchange emails, match up complementary skills, do things together. The Internet is a lonely place sometimes, but it's not gonna be lonely anymore. I'm sure that out of these groups alliances and friendships will come that will last for years.

     Together we'll tackle homework assignments, discuss Google strategies, compare and critique websites, get valuable feedback from each other, and just get things done. During these Team Action Group sessions, each member will have the opportunity to receive personal advice and recommendations from your instructor (me, Howie, Bryan).

     Please understand that by applying for personal AdWords coaching you are making a commitment to your Team Action Group, to contribute to group conversations, to complete your homework assignments, to stay on top of things and to share your successes and failures. The road to success is a jagged path and the group will hold you accountable; you will hold them accountable. You are NOT expected to 'open your kimono' to everyone, but you are expected to contribute to your group!

Week 5: We're going to implement, with astonishing ease, EASY Testing and Tracking.  This is the one thing that holds more promise for transforming your Internet business than anything else: A really simple system for testing and tracking the important things that happen with your traffic.


     Most people are intimidated by this, and for good reason. You say “Test and track” and eyes glaze over. Hot romances turn cold. Visions of airline cockpit instrument panels and pages of JavaScript cause otherwise courageous people to flee for the door.

   
But not this time!
This is, like I said, really simple. More than any other thing, this session is going to set you up for 150%, 200%, even 500% gains in the coming weeks, without you having to know a single thing about programming or statistics or whatever. What would a 200% improvement in your sales do for your profitability? It's not as hard as you think. From now on, improving your opt-in pages and sales letters will be almost as easy as writing a new Google ad to beat the old one.

Week 6: You and your coach (me, Bryan or Howie) get together again with your Team Action Group and strategize together to magnetize your sales story. Sometimes an outside perspective can unlock the profit potential of your business - untapped resources that were sitting there all along, unrecognized. What potential lies within? We'll find it and harness it in this group call.

Week 7: "Opt-In Arson" – How to Light Your Landing Pages & Opt-In Pages On Fire.
You can have the most brilliantly engineered Google campaign on the planet, but if your customer isn't delighted when she gets to your site, she's gone in nanoseconds. This is where most people really drop the ball. Should you sell something? Generate a sales lead? Ask for their email address? What happens next?

    
What do you offer them? A report? A white paper? A mini-course? Free download? How much content vs. how much teaser?

    
Those are questions I'm an expert in answering. I've generated over a million sales leads for myself and my clients. I know how to organize your sales process into smoothly flowing, logical steps that effortlessly pour visitors from one stage of interest and delight to the next, and I'm going to show you how this is done. This murky, confusing, maddening aspect of web marketing will come into sharp focus. I'll show you how to double, triple, quadruple your response with simple tweaks.

Week 8:
Team Action Group meets again. Once again we strategize together to build your maze - we'll integrate your email strategy, your messages and your autoresponders into an orchestrated, cohesive force - and we'll make this part of your business more magnetic, more persuasive and more memorable.

Week 9: Building the Maze: Using Email and Autoresponders to transform that first click into a long-term prospect and lifetime customer.
A lot of people think my own key to success is my skill with Google AdWords. There's truth to that, but more important is my ability to use email effectively. Email is the glue that holds all of this together. And frankly I know even some highly regarded gurus who are just terrible at it. Email is such a sensitive medium, and it has to be handled with the greatest of care. But done properly, it can work wonders.

    
I've been paid as much as $5,000 to write a single email message. But I haven't taught very much of what I know about Email marketing, and never in public. This is where I take the secrets out of the vault and trot them out for members of this coaching club. Don't miss this.

Week 10:
 It's one thing to show you how to double your response rate, but we're going to work together and do it in your personal, one-on-one coaching session. You can use this time any way you choose, but most people will want to use this session to fine tune opt-in and landing pages to make them exceptionally productive.

Week 11
: Web 2.0: The Interactive Age with special guest and Roundtable member Ted Prodromou.   The world is abuzz with talk about Web 2.0 - blogs, video, social networking - but if you approach this the wrong way you'll waste MONTHS and MONTHS of effort and have NOTHING to show for it.  But in context of Personal AdWords Coaching, you will use Web 2.0 to round out your Power Sales Funnel strategy, such as we teach it here.  Because your foundation is built, everything you do will have double impact.

Week 12:
One-on-One personal call with me, Howie or Bryan (depending on which level you choose) where we talk about anything you want to talk about. Maybe it's your sales copy. Maybe it's Analytics. Maybe it's your Google campaigns or autoresponders or testing and tracking. We'll work together to make sales flow like water. By this time, if you've kept up with the homework assignments, you'll be seeing dramatic improvements in sales, ad cost and profitability.
 
Course Options - Choose The One That Makes The Most Sense For You:

Personal AdWords coaching PLUS the 4-Man Intensive: Intensive attendees will experience the same 6 group coaching sessions as the BLUE team, but with three important extensions. First, the you will come to Chicago and meet with me and three other entrepreneurs, one on one, for two days.  And you'll receive all your personal coaching from me – no one else. One on one, with me tracking your progress on three 30-minute scheduled calls.  

     I will also handle your Team Action Group calls.  Click here for very detailed information about the 4-Man Intensive.

Accelerated Gold Members Get Coaching With
me


     Intensive members will also receive: 1) MP3 downloads and transcripts of the group coaching calls; 2) Recordings of all three scheduled 1-on-1 coaching calls, and 3) A pre-course packet with live Internet traffic lab DVD's and a special pre-coaching homework assignment.

     Application process: As with the BLUE group, I am not accepting GOLD enrollments directly; you must submit an application which must be approved. The application fee is $100 and will be refunded or credited if you are not accepted.

     Personal AdWords coaching / 4-Man Intensive + Roundtable: Roundtable members are among the sharpest marketers in the world and almost to a person dominate their chosen markets.  This is a powerful, elite peer group where iron truly sharpens iron.

     Tuition for personal AdWords coaching / 4-Man Intensive + Roundtable is four monthly payments of $1944.  After that, Roundtable membership is $1225 per month.

To get more detailed information about Roundtable, including workshop dates in Chicago, click here

Personal AdWords coaching / BLUE: I've named this team the BLUE team because BLUE is the color of a hyperlink. To me, blue means “People are clickin'.” Which of course is the name of the game on the web. The BLUE team will experience six sessions of group coaching with me (open teleconference line with lots of interaction) and receive personal coaching from my staff members, Bryan Todd and Howard Jacobson. 

     Over the alternate weeks you'll get a total of three 30-minute personal, one-on-one scheduled coaching sessions from Bryan or Howard in which you'll get help implementing everything I've taught during the coaching calls. The goal here is speed of implementation so you can get absolute maximum benefit from every minute and every dollar you invest in this.

     To enroll in personal AdWords coaching BLUE, click here

Meet my Coaches for Personal AdWords Coaching Blue Team (These guys are VERY capable marketers and advisors!)
Bryan Todd Howie Jacobson
 Bryan Todd, co-author, Ultimate Guide to Google AdWords Howard Jacobson (with son Elan;
Elan will not normally be on the
calls). Howard is the proud
author of AdWords For Dummies.


     The BLUE team will be the best and most economical option for most people, especially if your business is just getting off the ground. I got a lot of great comments from Bryan and Howard's BLUE team members during the last coaching calls.

    All team members will also receive: 1) MP3 downloads, transcripts and audio CD's of the group coaching calls; 2) Recordings of all scheduled 1-on-1 coaching calls, and 3) A pre-course packet with live Internet traffic lab DVD's and a special pre-coaching homework assignment.


     Application process: I am not accepting orders directly; you must submit an online application which must be approved. The application fee is $100 and will be refunded if you are not accepted.  (Note: We do reject about 1/3 of the applications that come in.  It's important to us that students be ready for this.)

    
  If you are accepted, the price of personal AdWords coaching/ BLUE is three payments of $944.

To apply for BLUE (Individual coaching sessions with Bryan and Howard, and Group calls with Perry; 3 monthly payments of $944), click here

My personal AdWords coaching
2-Part Killer Guarantee:

1. If your application is accepted, I'm confident that you'll get the results you're after. If you follow the instructions we provide and you don't recoup the cost of your coaching by the end of the course (through increased sales on your website and reduced traffic expenses) I'll refund your tuition.

2. If you implement our specific personal recommendations and document your progress, then one year from today, if you don't believe you've made a bare minimum of $25,000 more than you would have made without the coaching (you being the sole judge and jury), I'll refund your tuition.  The guarantee is $100,000 for 4-Man Intensive.

     Here's a summary of the program levels:

     The people in this class are going to master Internet marketing in an entirely new way. Don't miss this unique experience. I look forward to transforming your web business during this fast-moving twelve-week odyssey.

Sincerely,

Perry Marshall

P.S.: When you buy clicks from Google, is there a money-back guarantee? Of course not. The millionaires and billionaires over there at Google headquarters will shed not a tear if you blow your month's budget the first day. But I have a guarantee: I guarantee if you follow the instructions and don't recoup the cost of the course by the time it's over (by selling more and paying Google less), you get your money back.

How ballsy is that? I think it's a no-brainer. I think you agree. I look forward to having you along. Hang on. It's gonna to be a wild ride.

To get more detailed information about the 4-Man Intensive and Roundtable, including workshop dates in Chicago, click here


P.P.S.: Here are some answers to frequently asked questions…

Q: When does it start and end?

A: The first session will start on Tuesday, September 30, 2008. The last session will be the week of December 14. Then all members continue in Alumni Club which meets every month on a Mastermind call. Every month you are also able to schedule a 15 minute consulting call with me.

Q: Where are the 2 day meetings for Roundtable?

A:  At my home in Chicago.  You can fly into your choices of Chicago's Midway or O'Hare airports, easy-in, easy-out and fairly cheap (i.e. Southwest Airlines) from almost anywhere. When you apply you can submit your date preferences.  You'll receive detailed travel information upon acceptance of your application.

Q: I have your Definitive Guide, your AdWords Black Belt course and have listened in on some of the group coaching calls. What am I going to learn here that I don't already know?

A: I will be presenting some new strategies for AdWords that I have not presented before, and insights on the brand new changes they're rolling out. In particular there is one strategy that I have NEVER taught anywhere that can increase CTR's by 50% after you've tried everything else I teach. It's radical. Still, if you've really really been paying attention, and implementing everything I teach, most of the Google AdWords specific information will not be new to you. 

However… the major focus of this personal coaching (fully two thirds of the material) is getting your visitors to buy and perfecting those elusive aspects of sales psychology that make online marketing so tricky. What most people don't know is that it's less difficult to make $1 million online than to make $50,000. The real objective is to get you past the tipping point… where success becomes easy and fun, and you earn the right to be arrogant about it. (And you don't have to admit to your friends that it's actually easy to do seven figures!)

Q: What are your standards and requirements for approving applicants?

A: Maybe you've got a big e-commerce business, maybe you've got a small one. But the most important criteria is that you're not starting from scratch. Because I'm offering such an outrageous guarantee, I want to be absolutely sure that if we give you the help we're promising, you'll get the results. What I'm looking for is an existing something that can be improved upon, in a market that you understand.

Small operations can expect dramatic multiples in sales conversion, literally several hundred to several thousand percent improvement. Larger businesses may get lower results percentage-wise, but of course it's the profit that counts. I'm guaranteeing a bare minimum of $25,000 improvement for the next 12 months, growth you know you wouldn't have gotten without this program – with you as sole judge and jury. Some people will make hundreds of thousands more this year, because of this 12-week personal coaching intensive.

If we feel you're in a tight market that doesn't give you the legitimate potential to grow your business as we're describing here, we'll tell you up front.

Now there are some kinds of businesses that are outside the scope of this training – we won't be accepting businesses that sell porn, gambling, ‘speed seduction,' or any services that we're personally uncomfortable with.

Q: What if I'm doing affiliate marketing with the GoogleCash method and don't have a website?

A: We do accept a small number of affiliate marketers into the program. However, before the coaching starts, you will need to have a website set up and operating, because my strategy is to use GoogleCash as a market research tool, then start building real assets - with a website, email lists, carving out for yourself a dominant position in a market. During the coaching we'll help you secure your position and build those assets.

It's very important that you're not just a regular "garden variety" affiliate marketer, but that you're an ambitious businessperson, building quality online assets of your own, with a long-term strategy and the necessary resources to take your clients and your business to the next level.

Q: What if I'm promoting an MLM or a Network Marketing program?

A: Similar advice to above. If you're going to do this you should plan on phasing out the MLM or the Network Marketing commitment and focusing on your own product - the margins are much fatter.

Q: Where do I get an application form?

A: As soon as you submit the $100 application fee, you'll be taken to a download page with an application form that you can e-mail or mail in. You can expect to hear back from us within a few days. If your application is not accepted, you'll get your application fee back. If your app is accepted, then hang on, ‘cuz you're in for a wild ride.

Q: Who is Howard Jacobson? Who is Bryan Todd? Are these guys even qualified to be coaching me on this high-level stuff? Do they have successful websites and track records of their own?

A: Yes to both. Howard Jacobson is the guy I hand picked to help me with a very demanding client a year and a half ago, and Howard has the skills and experience to diagnose Google campaigns, invent sales hooks, magnetize web pages, generate sales leads and build ongoing relationships with online customers. Howie has consulted in over a dozen markets and operates his consulting firm HowieConnect.

And Bryan Todd is my personal, behind-the-scenes secret weapon. After I write copy, I pay Bryan to test, track, and beat my controls with better sales letters. He's been doing copywriting projects for me and using Google AdWords for more than two years now and has built campaigns in some of the most ruthlessly competitive markets, including areas like golf and weight loss.

Oh, and the current version of the Definitive Guide to Google AdWords? Bryan wrote about two-thirds of it. (Seriously.)

Both of these guys have the mojo to take you and your business to the next level of success.

Q: How many hours of phone calls will I be listening in on each week?

A: The group coaching calls will usually run 2-3 hours. The Team Action Group calls, about 90 minutes - with a chance for everyone to get individual attention.

The personal coaching calls on alternate weeks are 30 minutes. You receive MP3 recordings of your personal calls in addition to the transcripts and recordings of the group sessions, so you can refer back to the specific advice and ideas you get.

Q: What time will the calls be held?

A: One of the questions on the application form is “What time of the day and week do you want to hold the calls?” We will set the times accordingly. Also, if you miss a call, you'll get MP3's, Audio CD's and a transcript of every group coaching call. And you get audio recordings of the 30-minute personal coaching calls.

Note to international customers: This program is designed to accomodate people in the US, Europe, Asia and Australia.  Group-wide calls rotate evenly between 8am CST US time, 2pm and 7pm, which means they'll be convenient for almost everyone two thirds of the time.  Team Action Group and 1-on-1 calls will be scheduled according to YOUR preferences so you don't miss anything.  And again, group calls are recorded and distributed so you can listen later.  Group wide calls are also transcribed.

Q: How many one-on-one phone calls will I be on?

A: You'll get three one-on-one calls and three Team Action Group calls. I also have a follow-up system for alumni, and in my experience this is very adequate for accomplishing a steady increase in improvement of everything you're doing in the 12 week span.

Q: Geeze, do I have to be making megabucks to qualify for this?

A: No, you don't. Many members will be small and in some cases struggling businesses. But what all will have in common is that they have something we know we can make dramatic improvements to. (Can't steer a parked car.) We'll tell you up front if we don't think we can. Remember, the guarantee is, if you're accepted, we're going to help you make massive improvements to your sales and profitability.

Q: Do you have a scaled-down version of this for folks like me who may not quite qualify yet for this level of coaching, but who are still making middling to good income on the web?

A: If you're making a middling to good income on the web, then this is definitely for you. The object of the game is to take your business, as it is, and make it scream. If your application is not accepted, we will recommend other options that would be more suitable for where you're at.

Q: What if I get through the first few sessions and suddenly realize that I'm in over my head?

A: That's what the guarantee is for. If you get to week three and it's too much for you, you can keep what you've already received and cancel the remaining payments.

Q: What if something comes up (family emergency, health crisis, hurricane, a horrible, crippling blizzard) and I can't make a session or miss a series of calls, or I have to stop halfway?

A: That's why we record the calls and send them to you. You will want to refer to these recordings and transcripts multiple times, because they are very dense with valuable strategies. And again, the whole thing is guaranteed. If something severe comes up, you can discontinue the course and we'll stop the payments.  And if you want to continue in a later coaching program you can do that.

Q: Can I quit and get a refund?

A: This is not one of those deals where you get eight weeks into the semester, miss half your classes and meetings, then ask for a refund and get it. Your local community college doesn't offer that deal and I don't either. The deal is, you keep up with the assignments. You show up to class. You do the homework. You follow the advice. Refunds are for those rare cases (and they are rare) when the advice doesn't work. Hey, we don't know everything, and we can't solve every marketing problem in the universe. But as you can see from the testimonials, we've got some pretty happy grads. If you're willing to do the work, we're willing to guide you.

Q: How many websites, Google accounts etc. can I get coaching for?

A: As many as you want – the coaching time is yours to allocate as you see fit.

Q: What are you actually guaranteeing me?

A: Since I can't sit at your computer and build your marketing machine for you, I can't guarantee a specific financial result; your success, after all, depends on what you do. However I can guarantee this: I can guarantee you that 

1) if you're accepted into the program, and if you follow the specific coaching instructions we provide you on your private calls, that you'll recover your tuition in advertising savings and increased sales by the end of the session, or your money back. 

And I will also guarantee you that 2) if you implement the plans we give you and you don't make at least $25,000 more than you would have made without our help, then you can receive a full refund of your tuition, one year from today. I think that's a very reasonable offer. (Kind of a no-brainer, actually.) 

A full legal statement is provided here.

Q: What's the difference between BLUE and the 4-Man Intensive?

A: All levels get the group coaching calls with Perry that were just described, covering these six vital topics including Ted Prodromou's Web 2.0 session. 

Team Action Groups are very small-format coaching calls with no more than 12 people on the line (often only 4-6!), so everybody gets time to discuss their projects. All levels participate in those too.

The Blue team gets personal coaching from Howard Jacobson and Bryan Todd.  Their Team Action Group calls will also be handled by Howard and Bryan.

4-Man Intensive team members get all of that' gets all their personal phone coaching from Perry Marshall, on the 1-on-1 calls, the Team Action Group calls, and they attend a 2-Day 4-Man private workshop at Perry's home in Chicago.  

You may continue in Roundtable, from the 4-Man Intensive. Roundtable members continue to meet three times per year in the most elite coaching program I currently offer.  This special small-group format affords a level of interaction and accountability that is rare, with some of the world's sharpest online marketers. Almost to a person, every member dominates their chosen market.

Q: What preparation materials do I get when I sign up?

A: First, as soon as your application is accepted you'll get access to my latest Definitive Guide to Google AdWords and my Ultra-Advanced Black Belt course. I would strongly encourage you to roll up your sleeves and dive into these guides right away.

Then, Before the course starts, you're going to get a special kick-start bonus, the Live Traffic Lab DVD's from Ken McCarthy's renowned System Seminar for Internet Marketers. In the Traffic Lab videos, Don Crowther, Ken Giddens and I start with a website built at 1am the night before and a brand new AdWords campaign created from scratch, live in front of 40 paying audience members (at 800 bucks a head).

This was one frightening, nerve-wracking session for me. 40 people had paid eight hundred bucks a piece to watch me do this, and the core of the event was riding on my shoulders. Talk about walking a tightrope without a net. It was not scripted and it was not pre-recorded. It was live. At nine o'clock in the morning, I opened my WordTracker account and started getting keywords, writing ads and setting bids. 

By Ten o'clock traffic was coming in and the site was collecting leads. By the end of lunch (me scrambling, Mach 2 with my hair on fire while others relaxed in the hotel restaurant), we had good clickthru rates established and we were already refining our ads.

By the end of the day we'd improved our results by as much as 300% and demonstrated how quick and easy it is to make massive improvements when you understand how to apply the correct principles. We got a thunderous round of applause at 6pm when we finally broke for dinner, and forty people went home armed with the most formidable day of web marketing education that the seminar business has ever seen.

We captured ALL of this on video, and Cindy Denton, a professional education curriculum specialist, even catalogued everything we taught in a special manual, condensing this advanced material into an efficient shortcut guide.

Q: What kind of follow up do I get after the "Bobsled Run" is over?

A: Learning and improvement are an ongoing process so after the 12-week Bobsled Run is over, you continue in Mastermind Club. The Club meets via teleseminar every month on the Mastermind call.  The club also gives you a individual coaching consultations, access to group calls during future coaching runs (the content is always changing as the Internet evolves) and the membership is $199/month. (You can cancel at any time before, during or after the Bobsled run.)

Q: How much does it cost?

A: The BLUE team tuition is three monthly payments of $944. Tuition for the 4-Man Intensive is four monthly payments of $1944. There is a discounted price for paying all at once.

Intensive members who have graduated from the Bobsled run pay $1225 per month. Roundtable itself, should you choose to continue, is a 1-year commitment.

I'm looking forward to helping you overcome barriers and achieve enormous success in 2009.

Click here now to apply for BLUE

Click here now to apply for the 2-Day 4-Man Intensive

To get more information on the 4-Man Intensive Roundtable, including workshop dates in Chicago, click here

Click These Links for reports from my grads:
(they open in a new window)


From $25,000 per month to $76,000 per month in three months

$38,000 Increase in Sales from January to April

90 Days: Grew Monthly Sales by $55,000, Cut Sales Cost by 31%

Baby on the way, Wife comes home from work

156% Growth in Four Months

$10 Million Business Grows Profits An Additional 18% in Six Months

Affiliate Grows Commission Checks to $6000

Killer Results in a Hyper-Competitive Market

30% boost in 14 days

From Negative $2500 per month to Positive $9,000 per month

30X in 1 year

From negative $15,000 to positive $16,000

From $5,000/month to $100,000 a month in 10 months

15 minute change earns extra $39,745

$19,000 in 6 Weeks

$182K in Equity in 12 Weeks

9 “Ah-Ha!”s, Each one worth a few thousand 

168X Business Growth

$6959 to $13,102 in 1 Month, during a Florida Hurricane

From 3 Million to 10 Million Dollars In 1 Year

From 61 sales per month to 221 in 4 months










What People are Saying about Perry Marshall's Google AdWords and Web Traffic Conversion Expertise...

"We signed up for the Gold Coaching and were looking for a strategy to help with our lead generation and to build our list without breaking the bank.

"You worked with us one on one to dissect our business model and see the best ways to improve our performance. We have tripled our Adwords budget and are about to double that again this week.

"The beauty is that our income has gone up proportionally too. You've truly helped us find the golden key to the
Adwords universe."

-Mike Collins, Tampa, FL

"I used the information you provided me with to help a small PC toy company to do extremely well. I was able to build an ecommerce site
and use google to generate $300,000 in sales in about 7 weeks time."

-Jeremiah Baker, Roswell, GA

 

"In the past 56 hours I've sold $13,774.58 worth of goods, all through Google
Ads & 2 months ago I'd never heard of them. 2 weeks ago I'd never used them. Some of my ads are getting 20%+ CTR, the bulk are 10-15%. Everything I learnt about Google Ads I've learnt from Perry Marshall (ok & a tiny bit from John Reese).

-Mike Rhodes, SnuggBoot.com, Sydney, Australia

 

Doubling the traffic on your site? One of my niche websites was bringing good and steady sales but I couldn't get high rankings on the search engines to increase traffic. After implementing just a fraction of what I learned from Perry, my traffic to that site doubled which brought in thousands of extra dollars in sales by the very next month. (my product has about a 4 weeks sales cycle)

If you want to increase your traffic (even if you think you already know alot about Google Adwords) you'll find that by using just one or two ideas from Perry will increase your traffic and sales at record speed.

-Mike Van Norden
The Business Fast Lane
Trophy Club, TX






"There's so much substance and depth to what Perry knows about pay-per-click - not just head knowledge, but actually being able to take what works and translate that to strategies that actually can produce revenues consistently. We're not talking about one-hit wonders, where you run a few campaigns and make a few bucks, but being able to build businesses off of pay-per-click.

-Stephen Pierce, Impulsive Profits, Inc., Ann Arbor , MI

 

"I am amazed and thrilled at the quality of your info, MP3s, and telecalls, and the consistancy in which
you communicate with me. Of all the programs from my peers I've acquired, I am impressed by your deliverability, understandability, and relevence."

-Barbara Drazga,
EnergyPromotion and
Women's Web Workshop

 

"It's simply amazing watching my Click Thru Rate go from 0.3% up to 48.0% in less than 30 minutes. The most important part is, I AM BEATING THE COMPETITION in cost and better yet finding areas of 'no competition'. Thanks for such awesome marketing advice. Your concepts are working for me, and I intend on running this as a service for a lot of my web hosting clientele."

-John Finney, HOST4NET Affordable Web Site Design and Hosting

 

"Since your last coaching call, we made the keyword matching changes as you recommended, and have the following to show you. Our overall CTR is 4.4% - our best ad is 12.4% and the worst one is a very respectable 3.1%!"

-Simon Chen, The Eightblack Group, Melbourne , Australia

 

"I have a couple of successes I would like to share. The best one is selling a $225,000 equipment project from a 5 cent Google click. It's true. There is no way the guy would have known of us or our equipment if he hadn't clicked on our Google ad. He was trolling for used equipment (he bought ours new). I would have never written such a page before buying your program.

-Scott Seversin, Leo Halverson & Co., LLP, Madison , WI

 

"I have been in technical sales for 47 years and got so excited about using the laser approach to reaching interested prospects on the Internet. I sent folks to an obscure URL address on our website and got 37 downloads of my boss' technical paper the first day. Result: The company is going to divert advertising money from Overture to Google AdWords. This is going to be fun!"

-Gene Ort, Bryan , Texas

 

“I make a lot of money with AdWords & I thought I had it all figured out ... Well, you've blown my mind to smithereens! Your call will easily add 5 figures (probably 6) of extra income into my wallet by the end of this year. Thanks a million!”

-Joseph Gallant



"Already I have improved by CTR and sales beyound what I imagined. What has worked for me is the 'simplicity of your program' and the 'step-by-step instructions' that make
it easy for a busy guy like myself to follow."

-Bob Goldstein, Mr. Checkout Distributors, Boca Raton, FL

 

"I thought I was fairly proficient with Google AdWords. I implemented just one of your secrets, and have already seen a 32% increase in clickthrough rate over the last 48 hours alone on an existing campaign. I know this is just the beginning. Once I get to work implementing everything I've learned, my AdWords results are set to take a Quantum Leap for sure. Yes!"

-Asoka Selvarajah

 

"Over the last year I have grown my business 200% primarily through Google. A large proportion of my success has been from implementing the tips and strategies that Perry presents. Don't even think about running a Google campaign without Perry Marshall as your pay-per-click mentor."

-Chris Cardell, Cardell Media, London , UK

 

"In December of last year we contacted you since our business was hurting. Our sales were non-existent. Well we changed everything again to exactly what you said. Since that time, there is no looking back anymore. I literally had days I could not write quotes because I was too busy writing up orders. People did no longer contact us wondering what they need but they already knew exactly what they needed from our website. People I never heard from on Monday ordered $50,000 worth of equipment by Wednesday. We just had the highest sales month in the company's history. Website hits climbed from a modest 400 in January to 1.1 million in May!

p.s. Some of our vendors want to know how we did it. Should I charge them for this info?"

- Juergen Flachowsky, Maple Ridge, BC, Canada

 

"I have used Perry's system to start a successful consultancy business from scratch.  I have only just started to experiment with his systems, and I am struggling to keep up with the leads coming in, seriously.  So the only caution I offer is that if you are going to fit a turbo-charger like his system to your business, make sure you have a chassis that can handle it!"

-Terence Dove, Terence Dove Transport, Wellingborough , UK

 

"I just can't believe how effective this is. I just set up a new website and yesterday I got more signups to my list than in several previous months. AND more traffic than on my old site in a month, just in the first day, and all for $5.14! I had no idea there was so much interest in what I'm doing! Amazing."

-Sunny Hills, Maui , HI

 

"Just a quick note of thanks! I know your marketing materials are generally intended to improve businesses rather than create them from scratch, but it appears to work for start-ups anyway. The results are amazing. And they've just started. I came up with my business idea two days before Christmas, wrote and sent my press release to 30 magazines, wrote up the accompanying papers between Christmas and New Years, and am receiving requests by the bucketful today (January 10th). Incredibly, I'm already thinking that I may have to raise my prices to keep from being overwhelmed with customers. A few folks have actually asked how to make a purchase BEFORE I directly offered my service for sale. I'm a fan forever!"

-Susan Kennison, Harpers Ferry , West Virginia

 

"One of my primary marketing activities has been direct mail. I developed a successful Internet campaign with Google Ad Words, with the mentoring of Perry Marshall, that has significantly increased my client base."

-Joe Chapon, Supercamp, Oceanside , CA

 

"I immediately implemented a handful of your advices which immediately resulted in increased profits.  I spend an average of $500 on AdWords per day. With the data that I learned from you, I am getting at least 10% more clicks and conversions for the same money."

-Hans P. Jeschke, Vita Vita Inc. / ExtremeTraffic.net, Clearwater , FL

 

"Your advice/tips/training have single-handedly reformed our marketing budget for 2004"

-Dave McAnally, Marketing Director, PowerSurge Technologies, Waterloo , IA

 

"I increased my CTR by 300%!!  This is just what I needed to help take the company to a higher level."

-Bill Flagg, Director of Sales & Marketing, RegOnline, Boulder , CO

 

"Perry, your info is WAY to cheap for what it delivers.  I've already generated a stunning amount of traffic to my site.  Thanks."

-Andy Curry, Horse Tips And Secrets, Lamar , CO

 

"This is going to be a lot more fun now that I understand Google a little bit better.  Today - 50 clicks and 7.4% Click Thru Rate.  On one promotion I took it from 1.1% all the way up to 4.5%. Now that's Awesome!

-Kevin Thompson, Get Mold Solutions, Marysville , WA

 

"Thanks for breathing new life into my interest in Google AdWords! So far I've pushed my CTR from about 1.4 up to 3.0%.

p.s. Don't sell this to my competitors!"

-John Owen, Nitmix.com, Leicestershire England

 

"I implemented your simple phrase matching technique, and immediately cut my ad cost by 32%. The response rate on our promotion increased too!"

-Ed Dale, London , UK

 

"I took my click-thru rate from 0.9% to 5.7% after listening to you. And our site just jumped from a Google Page Rank 2 to a Page Rank 6 yesterday."

-Tony Kara, Mendax Microsystems, Montreal , Quebec

 

"Within 30 minutes I got an order for $67.47.  Since then I've built my list into the thousands of subscribers in less than 3 months!"

-Ken Alston, Japanese-Maple.com, Earlysville , VA

 

"You gave me insights I didn't have before and it's definitely increased my conversions.  I've got a 66% click to desired action for my newsletter signup!"

-Dave Bullock, National Accounts Representative FANUC Robotics, Murfreesboro , TN

 

"Last night I updated my website and put up an AdWords campaign with just 2 keyphrases. Today I've already received one email of interest after just 4 hours of the working day. A most effective and impressive strategy, which I will be using wholeheartedly from this day forward. A million thanks for your invaluable insights! Keep them coming!"

-David Rothwell

"Just wanted to let you know that I currently have a very healthy click rate on my website, thanks to your instruction.  Thanks again!"

-Marcia Coulter, Author, Evanston , IL

 

“WOW! I got a 500% increase in response ... with just a quick “Band-Aid” fix. Can't wait to see what happens when I follow all of your suggestions.”

- Jenny Hamby, Copywriter & Seminar Marketing Consultant, Plainfield , IL  

 

"Our problem is th-at we have been so successful implementing your suggestions that all of our friends and acquaintances now want to come to us for advice!"

-Tom Meloche. Ann Arbor , MI

 

"I tried a new ad on Google as you suggested. In 12 hours the results were: 22 clicks at 2.6%, versus my previous no. 1 ad: 16 clicks at 2.1%."

-Justin Nelson, The Eight Black Group, Australia

 

"The leads are starting to roll in. This is awesome. I now have more business than I can handle.  I ran ads on Google for about 10 weeks back in the fall and haven't spent a dime on marketing since as the business I got then continues to generate more business on its own through those people needing added services and providing me with referrals.  I recommend it highly."

-Dan Scheff, Backstage Development, Framingham , Massachusetts

 

“The results I am starting to see are nothing short of amazing. Perry Marshall has helped me get to a point where I have daily emails from people who want to buy our products and services - prospects I have a terrific chance of closing. I have increased my prices 50% over our main competitors with no decrease in sales. In fact we have just had our best week of sales in the last 13 years!”

-John Rinaldi, President, Real Time Automation Inc., Wauwatosa , WI

 

"Your courses dropped my cost-per-click on one campaign from $1.10 to $0.17 per click."

-John McCabe, Minden, NE

 

"After struggling for more than 6 months now with my Google AdWords campaigns, Perry and Don have wiped away my drudgery and replaced it with burgeoning hope. From now on, I will move powerfully armed with my new found knowledge from this webinar to explode my fledgling business."

-Ken Stacey-Odiwe, greatestsalesletters.com

 

"What you have shared has saved me $174.75! The tool you recommended for DNS redirects and multiple URL testing just floored me. The other piece that was extremely helpful was the AdWords Bid Price Comparison Chart. Knowing the 'sweet spot' in AdWords and why you need to be there was an eye-opening key."

-Rodney Boettger, Greensboro , NC

 

"Lots of extremely useful tips, tricks, and 'secrets' that it probably would have taken me years to figure out on my own. I'm sure you saved me at least a factor of 10 times over what I spent. I can't wait to get the audio recording and transcripts so I can review all the material. Thanks."

-Ira S. Bloomfield, Hickory , NC

 

"I went from getting all of my ads disabled for poor CTR (I'm not kidding, every
single friggin' ad was disabled!!) And now you ask? 4.4% and 7.1% for 2 ads I'm running. Not only that but an amazing 33.54% of the click throughs are getting on my list, and just under 8% are buying
right away!

If I was to thank you for the next year without stopping to take a breath, it still wouldn't make up for what you've done (this month alone it's put an extra $1067.00 and the total bill from Google is just under $100.00!!)

-Fernando Cruz, Executive Producer, Salsa-Rhythms.com, San Jose, CA

 

"After your first call I was able to take your detailed step-by-step information and apply it to my existing campaigns. You've saved me time, frustration, money and taught me how to achieve dramatically improved results! Before I heard your information ... I was fumbling around in Google AdWords darkness! Thanks for showing me the light!"

-Mark Benda, North Vancouver , BC Canada

 

“Wonderful and absolutely fascinating! You have already saved me $1,000 in advertising for my domain registration service in just two days!”

-Guy Edrington
PayLess Domain Names

 

“Within just the first 20 minutes, I got a 1,000%+ ROI of my registration fee because after hearing your advice on the most profitable bidding strategies, I immediately went into my AdWords account and adjusted my bids accordingly. That's just one of the many ideas I got from the call. Bravo!”

-Bill Harrison
FreePublicity.com

"It's already helping me save a small fortune, pushing my clickthrough rate higher and generating a lot more traffic to my ezine.

"I've made a resolution that every day I'm going to learn another secret from you, until I know everything you teach about succeeding with Google AdWords."

-Gary Bencivenga, Garden City, NY - named "best copywriter in America" by Boardroom Reports and other leading direct marketers.


 

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Perry S. Marshall & Associates 159 N. Marion St #295
Oak Park, Illinois 60301-1032 USA