Perry Marshall and Jim Edwards:
The Latest Google AdWords Strategies for Selling Information Online
Jim Edwards customers (and especially NetReporter subscribers) know that Jim minces no words about what it takes to successfully sell information, memberships and knowledge-based products online. The potential is huge and the opportunity is lucrative, but if your pencil ain't sharp, forget it.
Those who've advertised on Google know that AdWords ain't no walk in the park either, at least not in super competitive markets. Not as easy as it looks. Yet, if you build your campaigns properly they'll bring you a steady stream of profitable traffic for months and even years with minimal adjustment. Marketing On Autopilot.
The subject of our call is combining the best of both worlds, using Google traffic to sell information products on the Internet. Even though information supposedly "wants to be free" there's never been a time when people were spending more money on information.
Jim and Perry discuss:
- AdWords tips for beginners - how to get started right, with an absolute minimum of complexity
- How selling information products is different from physical products, services or consulting
- "Google Slap" and building relevant landing pages for a high Quality Score
- How to use email to transform expensive clicks into profitable customers
The call will lasts exactly ONE HOUR. To get the MP3, register here:
