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$99 Gets You Two DVD’s of David Bullock Live, Four CD’s with Jonathan Mizel and The Incomparable “Mr. X”, my Ultra-Advanced AdWords Black Belt course with Don Crowther…

Dear Marketing Profesional:

A new membership now gives you instant access to some of the most capable online and pay-per-click marketers in the world today, and personal access to me via my monthly Mastermind conference, where together we solve the toughest of problems and get your questions answered in real time.

Tuition is $99 per month (which includes the Renaissance Club marketing newsletter) and just to tempt you to try this out, I’m digging into my archives and giving you some of the best, previously unreleased material in my repertoire.  You can keep it whether you decide to stay in the club or not.

For $99 you get Four CD’s, Two DVD’s, my Ultra-Advanced AdWords “Black Belt” course, and a very special Advisory Report on THE most useful concept I’ve revealed in five years of writing.

David Bullock used to feel The Man's boot on his neck every day, but when he discovered how to systematically multiply the power of web pages by 100% to 1000% within weeks or months, he flew the coop.

On this DVD set (shot last year at my $2000 Chicago AdWords seminar), David demonstrates how he applied the Taguchi method to squeeze impressive profit from a website that only gets 100 visitors a day.  And that's just one of his projects, rolling along on autopilot.

Taguchi is a technology that automatically finds the best combination of web page elements out of thousands of possibilities, so you maximize your income stream. Dave explains how and why it works, the tools you use, the pitfalls to avoid. Done properly, it borders on magic. He was even featured in a four-page spread in 
Black Enterprise Magazine in March 2007.  He's since consulted with an impressive lineup of companies, from Lending Tree to American Express. (Find out why Fortune 500 companies are beating down his door to get help with their marketing.) 

The audience was roiling with laughter… because this DVD is not only spectacularly informative, it’s uproariously funny and entertaining.  David Bullock puts the spice in without remorse because he has no qualms about telling it like it is.

This DVD is currently for sale only in my $749 Traffic Conversion DVD set, easily worth $100 all by itself.  For $99/month you get this, and…

     I know a bunch of hyper-successful, world-famous online instructors, all of whom are truly extraordinary people. Yanik Silver. John Reese. Marlon Sanders. Ken McCarthy. Alex Mandossian. Joe Vitale. Frank Kern. Brad Fallon. Jeff Paul.

     Jonathan Mizel is perhaps less famous than these fellas I just mentioned; he certainly keeps a lower profile, hiding out in his beachfront home on Maui, Hawaii. But Jonathan is every bit as smart as any of em. Jonathan Mizel is a marketer's marketer if there ever was one. Jonathan runs an incredible business, with almost a billion people running through his maze in the last seven years. He's collected over 200,000 opt-in email addresses in a single month for one project on one website!

     (Every time I talk to Jonathan, I hear stories of whales spouting in the ocean outside his back door, or swimming expeditions with dolphins. And here I am, I'm shoveling show in Chicago… maybe it's time to move to Hawaii!)

     Over 100,000 people have downloaded my now-legendary teleseminar How to Profit with Google AdWords that I did with Jonathan. More people have cracked the code of Google advertising through this four-hour clinic than any other single book, e-book, seminar or event. I've met web entrepreneurs literally from DC to Dubai who have used this information to transform their businesses and acquire new customers with greater ease than ever before.

     When I'm about to launch a complex web marketing initiative, I pay Jonathan his fee and take copious notes (and hang on for dear life). Jonathan's unlimited traffic technique, which I picked up from a tape three years ago while driving through Cleveland on a Saturday morning, has thoroughly transformed my understanding of this business, profoundly affecting almost everything I do and teach.

     In 1998 Jonathan hosted one of the most seminal live events in net history in
Boulder Colorado. Jonathan’s clients include not only some of the top experts in online marketing I just mentioned, but people whose names are not known to John Q. Public but who do tens of millions and hundreds of millions of dollars a year online.

     The key to Jonathan's success is that he has truly mastered the art of 
Entrepreneurial Strategy, applying the concepts from Michael Gerber's E-Myth to work on his business instead of in it. And this is what he's going to teach you, dispensing sage advice on the following specialized topics:

•  Deal-making vs. asset building: Why many entrepreneurs wake up after years of effort and realize they're running harder and harder in a self-imposed squirrel cage, while others are liberated by income-producing web properties that run on autopilot. Jonathan demonstrates about how this mental framework affects everything you do, from email campaigns to Search Engine Optimization

•  Outsourcing: Exactly what things you should do yourself, what you should delegate to others. Which tasks are worth $10 per hour, which ones are worth $1000+ per hour. How to operate only in your strength areas and turn everything else over to others, while remaining certain that all is done properly

•  Flash-in-the-pan vs. Staying Power in your market choices: Some markets are as shifty and unreliable as quicksand. Others are evergreen, producing profits for years with little change. You don't want to exist in a high-maintenance, squirrel-cage world. Discover how to identify markets and market segments that you can dominate for years, vs. those that require constant fussing and tweaking.

    This CD set has never been released before now.  It’s taken from a prior 
coaching “Bobsled Run” that cost a minimum of $2300.  Your $99/month gets you this too, plus:

Tribal Knowledge From Mr X, the legendary Internet marketer who was banned from Google until…

     Mr. X has personally built more websites, sold a wider spectrum of products, commandeered more search engine traffic, done more actual live experiments and online testing, than almost anyone I can name. He has been mostly known only to insiders in this business, and when he talks, I take copious notes. Mr. X has been banned by Google (once he went to their offices in Mountain View personally to apologize, so they would let him back in the fold). He's sold everything from salad dressing to tools for DNA research. And the most esteemed people in the web marketing community have looked to him for advice for years.

     Mr. X tells you everything… the good, the bad, the ugly. The triumphant and the deeply depressing. Tales of massive victories and trails of tears. Exactly how it really is, from Black Hat to White Hat to Gray Hat and even pink and green.

Specifically, Mr. X gives you direct answers on:

•    Search Engine Optimization: I don’t teach it because it’s too close to Black Magic.  But because of the ‘black magic’ factor, more lies have been told about it than any other topic online.  Mr. X wipes that slate clean and tells you the simple things that produce reliable results that deliver visitors not just for weeks but years

•    Traffic Arbitrage: One of the most powerful concepts, “Making water flow uphill” and when done properly is a very low-cost autopilot marketing strategy.  The key to Arbitrage is making those dollars from 3-5 income sources, not just one.  Mr. X explains how he does that.  I sat listening to this and thought to myself how does he know this stuff???  Well, he learned it from years of patient testing an analysis.  Why go through all that yourself?  Listen to these two CD’s.

•    Sales Alchemy: Taking a visitor who’s wandered onto your site and getting them to suddenly perk up and take interest in this new thread you’ve planted in their mind – that’s art.  And it may be the cleverest of Mr. X’s skills.  You will listen with intrigue as he shows how to bend prospects’ minds around the corner.  The keen mind of Mr. X scores again…

The Mr. X CD’s were previously only available to members of a Bobsled Run coaching program, at $2300 and up.  You get these too for your $99/month, and you also get

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Don Crowther, Jason Potash and I in the Meatiest Session on AdWords Tactics and Advanced Direct Marketing Strategy You’ll Ever Hear

If you have truly mastered the basics of Google AdWords, then in this seminar you will discover an entirely new level at which this game can be played... So you reach that elusive 'tipping point' where everything works in your favor, and you become the most formidable force to be reckoned with in your market.
Don Crowther and I reveal to you the ultra-advanced tasty licks, little known techniques and secret insider tactics that we and our clients have used to generate over 500 Million Dollars in sales and over hundreds of millions qualified leads all from using Google AdWords.  

This seminar does not focus on the many bells and whistles and technical gizmos and sneaky tricks that come and go.  Rather, it focuses on the development of a mature AdWords strategy using the mindset of the most successful and experienced classical marketers of our time – from Claude Hopkins and John Caples (early 20th Century) to the headline-writing genius of Cosmopolitan Magazine.

Here is a small sample of the testimonials we got from the AdWords Black Belt Seminar:

“Wonderful and absolutely fascinating! You have already saved me $1,000 in advertising for my domain registration service in just two days!”
-Guy Edrington
PayLess Domain Names

“The teleseminar was superb! Within just the first 20 minutes, I got a 1,000%+ ROI of my registration fee because after hearing Perry and Don’s advice on the most profitable bidding strategies, I immediately went into my AdWords account and adjusted my bids accordingly. That’s just one of the many ideas I got from the call. Bravo!”
-Bill Harrison,
FreePublicity.com

“All I can say is WOW – you guys just saved me packet on AdWords costs!
“By sharing your analysis with us on the best position to be in, you just saved me 57% of my monthly PPC advertising budget. That’s 5 times more than my investment for the webinar just for this week – that’s what I call excellent value for money.”
-Mike Spencer,
Octocat.com

“My clickthrough rate went from 0.9% to 2.1% from using a simple strategy I learned in the AdWords seminar. You saved me from throwing in the towel. I can’t thank you enough!”
-Steve Cogger,
ReadinStyle.com

“What you have shared in the Advanced Google AdWords Webinar has saved me $174.75!  The tool you recommended for DNS redirects and multiple URL testing just floored me. Building and linking 5 sites at a time I was using a service that charged me $34.95 per domain so this one advanced tactic saved me a bundle.
“The other piece that was extremely helpful was the AdWords Bid Price Comparison Chart. Knowing the ‘sweet spot’ in AdWords and why you need to be there was an eye-opening key.”
-Rodney Boettger,
Greensboro, NC

“I thought I was fairly proficient with Google AdWords. But the secrets Dan Crowther revealed leave me stunned and excited. I implemented just one of the secrets, and have already seen a 32% increase in clickthrough rates over the last 48 hours alone. Once I get to work implementing everything I’ve learned, my AdWords results are set to take a Quantum Leap for sure!”
-Asoka Selvarajah,
Johannesburg, South Africa

“I can’t remember the last time I received so much incredible and actionable information, in such a short period of time. Already, I’ve applied some of Perry and Don’s strategies to my Google AdWords campaign and have seen immediate, amazing improvements in my CTR, with LOWER click costs. You guys gave me the best of both worlds... a way to make MORE money, while spending LESS on advertising. AWESOME!”
-C.J. Dougan,
Lewisville, PA

“Thanks for the great webinar – ‘Bombshell #3’ saved me several hundred dollars in web-site programming and hosting fees.”
-Robert Jennings,
Westminster, CO

    This seminar is available separately for $99.95 at www.adwordsblackbelt.com but you get it, and the Bullock DVD’s, and the Mizel CD’s, and the Mr. X CD’s for $99/month.  You also get…

I’ve been writing the Perry Marshall Marketing Letter for five years now and counting.  The first issue went out to something like 19 people.  (Kind of depressing, writing an entire 12- or 16- page newsletter for an audience you could fit in a phone booth.)  But every journey does begin with a single step, as we all know.  Now thousands subscribe, and you’re among them.

In this span I’ve written about many topics of crucial importance.  But if I had to pick ONE topic, give you just one newsletter issue that gives you more ass-kicking leverage, it’s the topic I cover in this report:

“Three, four, five, even six dimensions of ass-kicking, high-profit leverage.”

See, there is a certain problem that ALL entrepreneurs face, and it’s the one problem that kills more businesses than any other.  The problem is: You have too many things to do and too little time to do them… and one hour of misdirected focus can cost you your entire business.

So what do you focus on?

You have….

How do you accurately focus your attention?  The gravity of these decisions can be paralyzing.  Yet if your opportunity filter is properly calibrated, you’ll always be only three or four moves away from a major breakthrough.

Having the right process for making these decisions is supremely liberating.  Makes you immensely industrious without the backbreaking labor that people normally associate with high-output production.

This report defines it.  It tells you what to work on in your business.  What to track; what to test; what to pay attention to; what to ignore.  I got more raving feedback from my subscribers (especially the most astute) from this than any other.

I repeat: if your opportunity filter is rightly calibrated, you’ll always be only three or four moves away from a major breakthrough.

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You know what I hate about online discussion forums?

Too many boneheads bellyaching and moaning instead of solving problems - and most participants are just swapping stupid, outdated advice anyway.

Public discussion boards are vain repositories of losers and malcontents.  So I decided to create my own private, paying-customers-only discussion forum, where anybody and everybody does NOT get to broadcast ignorance.  Moderated by super-successful graduates of my own coaching programs, where any good question is almost certain to get an equally good answer.  Google editors driving you mad?  This is probably the fastest place to get an insightful solution to your problem.

Access to the other members on the forum is worth the price of admission all by itself.  And consider this: If a problem suddenly arises and you need competent advice fast, who do you call?  Who can you call?  A private Mastermind Forum like this one gives you instant access to over 100 people, some of whom at any given time have probably solved the exact same problem before.  You often get an answer in minutes or hours.

The forum is moderated by two of my most successful personal AdWords coaching members, Alan Rigg and Mark Ingles.  They maintain order and answer tough questions when lesser practitioners don’t know the answer.  If this forum comes in handy just a few times a year it’ll easily pay for your membership.

Discussion forums are powerful but another dimension is essential: Live conversation with me and my top online marketing students.  This call is always held the last week of the month and it's 90+ minutes of intense discussion, hot seats and specific answers to specific questions. 

You got a challenge?  The Mastermind conference call is your chance to ask and get hard-core answers from the people most qualified to give them.  Plus if you miss the call you'll still get the MP3 files so you can listen later.

I begin with the latest issues affecting Google advertisers and our solutions for addressing them; then we move on to broader topics which may have nothing to do with Google but which definitely affect your sales success.  Then we move into live problem solving and hot seats.  Even if you don’t have a pressing problem that month you’ll learn an enormous amount by listening to others on the call. 

And sometimes the best part is simply the energy that you get from other people, knowing you’re not alone in this crazy world of online marketing.  Running a web based business can be a lonely enterprise but for Mastermind Club members it most certainly is not. Stimulating, lively, with a strong sense of community and support.  That’s what you get from the discussion board and that’s what you get from the live calls.

You also get recordings of the calls so you can listen later – even if you miss a call you get 100% of the content, on your schedule.  It goes everywhere your iPod goes.

I want you to give this a try.  You get all this for $99/month.  If you like it, your membership continues automatically for $99 per month.  If you don’t, you can contact Mendy at our office and downgrade your membership back to plain ol’ Renaissance Club and you’ll continue getting this newsletter.

It’s a no-lose situation – all upside, zero downside.  Join the hottest private online marketing community and the smartest collection of Pay Per Click marketers and Google Advertisers on the entire Internet.  $99/month until you say stop.  I’m betting you won’t want to stop.

Sign up - If you're a Renaissance Club member, we’ll automatically upgrade your membership and a very cool box o’ goodies – 2 DVD’s, 4 CD’s, my Six Dimensions Special Report will be sent to you, and you’ll get instant MP3 and PDF download of the AdWords Black Belt Course, newly updated for 2007.

Perry Marshall

More Raves From Deliriously Happy Customers….

“Brilliant! I had NO idea so many essential “in the know” strategies, tips and testing techniques existed to beat out my competition and make Google AdWords really profitable!  Frankly, you over delivered on my high expectations. I also gleaned profitable information from the non-AdWords related advice. Specifically the rewards of testing, and affiliate marketing product selection strategies.  You’ve saved me time, frustration, money and taught me how to achieve dramatically improved results! Before I heard your information… I was fumbling around in Google AdWords darkness! Thanks for showing me the light!”

-Mark Benda, North Vancouver, BC  Canada

“I figured I’ve saved hundreds of dollars in ads, not to mention hours of frustration. I look forward to putting all the tips together to help me form several well thought out, well planned campaigns. Thanks again for the opportunity to join in these events.”

-Warren Barnes, Amherst, NH

“I wanted to thank you for the best 4-hour seminar I have attended. Between Perry and Don, I got more information than I ever imagined. I plan to put many of the ideas to use within the next few days. I am confident that both my CTR and conversion rates will be multiplied tremendously by putting Don and Perry’s principals to work. Just the split-testing concepts alone were worth the price of admission.”

-Dan Buglio, Langhorne, PA

“After struggling for more than 6 months now with my Google AdWords campaigns, Perry and Don have wiped away my drudgery and replaced it with burgeoning hope. From now on, I will move powerfully armed with my newfound knowledge from this webinar to explode my fledgling business. This information is timely and for sure would be a taker to the bank for many years to come. Many thanks, gentlemen, for being so selfless.”

-Ken Stacey-Odiwe, Greatest Sales Letters.com

“Time is money ... and these webinars have delivered REAL tangible value through not only expert coaching but also in in-depth advanced guerrilla strategies worth thousands! Compared to other resources I’ve purchased to advance my knowledge and skills, this webinar series has delivered at least a 500% ROI on just my time and learning alone.”

-Brian Sergio, Toronto, Ontario, Canada

“Two solid hours of nitty-gritty, no-fluff, no-B.S., down-to-the-detail stuff you can use and implement right now! I would’ve paid triple and more to have the privilege of listening to these two masters of the game! The amount of time, money, and headaches saved me, just by listening to the webinar, is priceless!”

-Alan Diza, Richmond, VA

“I make a lot of money with AdWords & I thought I had it all figured out ... Well, Don and Perry, you’ve blown my mind to smithereens! Your call will easily add 5 figures (probably 6) of extra income into my wallet by the end of this year. Thanks a million!”

-Joseph Gallant

“I can’t sleep anymore ... I must put into practice all your strategies now! If not, I’m losing a lot of money ...”

-Remco Borsato, Image2Day.com

“As a physician who has been to too many medical conferences, I found your webinar to be a very pleasant relief. I can’t believe how much your conference helped someone like me who is really just starting out in this endeavor – and how much money I think that you will save me. After thirteen years of upper level education I can’t really remember a single time when I learned so much about any subject in such a short time. Thanks for a really informative and enjoyable four hours.”

- John Mericle M.D. D.A.B.R., The Mericle Diet, Tucson, AZ

“Congratulations on a dynamite webinar. Great material, professionally delivered, awesome support documentation. I cannot wait to apply a few of the dozens of strategies introduced. Simply sensational.”

-Craig Woolven, CEO, Massive Cube Group, Sydney, Australia

“That was the most information-filled Webinar I have ever been involved with for any amount of money. Keep up the good work.”

-John Pelkey, Corona, CA

“Jason’s ‘webinar’ featured two obvious experts in their field. Having time with these guys for a couple of hours is worth far more than the cost of admission. I’ll be waiting for the next one!”

-Roger Rowe, Tuscaloosa, AL

I have an extensive library of e-books and mp3s on Internet marketing and without a doubt, your Google Ad Words seminar with Perry Marshall and Dan Crowther is one of the best. I am anxiously awaiting the delivery of the webinar mp3s so that I can listen to them again and again and probably again. I know that I missed many important concepts during the webinar because every time I listened to Perry or Dan they would say something that started me thinking and madly writing a to do list to improve my Google Ad Words campaign.

-Gary Scott, Acme-Publishing

I enjoyed the 2-day program. I did miss the live webcast on Thursday, so thank you very much for the audio and PowerPoint links. Great idea. I don’t have a quantitative testimonial. I did learn a great deal from the webinar. Over the past 2 months I have steadily improved my AdWords campaign not knowing exactly what I was or should be doing. “Split Testing” and “Peel & Stick” came to me instinctively but I had no way to know if I was on the right track. Now you have given me much needed confidence in what I was slowly (painfully) trending towards. I will attempt to multiply and split test affiliate programs as discussed with greater zeal. Too many more tips to comment upon. This was a great course. If you do a next level course I will be interested in that as well.

-John Napoletano, Southington, CT

It’s 3 a.m. and boy, am I wound up!  There hasn’t been anything in a loooong time that’s got me so excited. “Google Magi” comes to mind – that’s what they are.  I have been reading a lot about Google AdWords, but this blows it all away. There is nothing else out there that comes even close to the information I just listened to. Can’t wait to actually DO it.  Thanks a million for the invitation, Jason.

-Ursula Remen, San Antonio, TX

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It’s now 8:45 PM on the West Coast of Canada. My brain has run out both my ears and I have a silly, secret grin on my face because I finally feel like I know something about succeeding on the Internet. I’ve spent three years online and I’ve read every ebook ever written on the topic of Internet marketing, but nothing has come close to the wealth of information and the generosity of spirit that Perry Marshall and Don Crowther offered on this week’s Pick Your Brains webinars! I have saved every PDF and written down every URL mentioned, but I didn’t take any notes as the information was coming so fast, I couldn’t even begin to keep up. I’m glad there’ll be transcripts available!

I’d love to say I’m going to try it all right this minute, but frankly I need my head to stop spinning first. Tomorrow!  I was planning on using the “underachiever” method as I really like diving into new things all the time, but hey, I just might take the time to really dig down on one project... now that I know how to do it properly. I even know how to make the best of the “underachiever” method. Incredible, just incredible!

-Andrea Wilson, Richmond, BC

Fantastic! Tuesday’s session was super.  After Tuesday’s session I figured Thursday might be kind of flat. Sort of “How do you top that?” kind of thing. WRONG!  Thursday’s session was at least as good!  You guys certainly earned your pay with these.  When it’s presented as well as it was during these sessions, it really helps the light go on. Several times I found myself saying “oh yeah, now I see how that works.”

-Bob Morrow, The Connectors Group Ltd., Oshawa, Ontario, Canada

I could not believe what I was hearing! This Google AdWords Webinar was a not to be missed event. I thought that I was blown away after Part 1, but boy was I not ready for Part 2! I have read a lot of material on Google AdWords but nothing can compare to this. I am so glad that I didn’t think that I knew it all, because of all that I had read, and decided to join the webinar with Perry Marshall and Don Crowther. I know that I am now on my way to a smashing increase in business, no doubt in my mind! Thanks so much for this opportunity. I look forward to your next webinar.

-Claudia Woods, Honolulu, Hawaii

That was great information that you guys were sharing last night. I have been in business for my self for almost 30 years. I finally figured out that coming up with great products to sell was the easy and cheapest part of any business. How to market them is the hardest and can be the most expensive part. Eighteen months ago I decided to go into marketing. I had no idea what it entailed or what it was going to cost me, I spent a lot of money and I mean a lot of money ($200,000 +) learning. I have been looking for the right vehicle to use to capitalize on what what I have learned. I have been following guys like Ken McCarthy, Jay Abraham, Cory Rudl, Frank Kern, Ed Earl, Rich Harshaw,and Bob Scheinfield. All of these people are, in my opinion the best in the business.

Last night Perry and Dan opened the doors to the vault. Combined with what I have learned from all these other gentleman, I see nothing but a Gold Mine ahead. I can’t wait for Thursday night to see what other nugget you guy are going to share. Thanks again for the great Webinar. The best bargain I have seen since I started this process.

-John Pelkey, Corona, CA      

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