I’d been working at my first “real” sales job for a couple of months. Totally wet behind the ears. My boss scheduled a trip to Detroit to get me some sales training.

The morning of my trip I woke up with a start. It was 8:00am.

My FLIGHT was at 8am.

I lived 40 minutes from O’Hare airport.

Read the rest or post a comment »

Last week I posted a video prompting you to ask yourself a Million Dollar Question. I asked… What is this million dollar question?

Hint: It has something to do with something Mother Nature does every day that most of us are NOT doing. It’s why most of us are wasting enormous amounts of money on clicks and not getting the results we expected.

Here’s part 2:

Read the rest or post a comment »

Watch this clip from my landmark seminar 2 weeks ago in Maui where I reveal a new kind of advertising science:

Read the rest or post a comment »

What’s the first thing you think when you read that?

Does it trigger any impulses?

It’s just pregnant with possibilities, isn’t it?

Read the rest or post a comment »

I had worked at my first sales job for 18 months and had nothing impressive to brag about whatsoever.

One by one, every “deal” I had worked on crashed and burned.

But this one was different. A guy at U.S. Steel had called me in and I quoted a $1.1 million optical profiler project, a technology he had great difficulty procuring elsewhere. I was deliriously excited about the prospects of a $55,000 commission check.

The whole thing evaporated right before my eyes. I spent an hour on the phone trying to save the project from death. Then Wally called me in his office and informed me:

Read the rest or post a comment »