What Happens When Direct Marketing Backfires!

Marketing Backfire

Dear Online Marketing Professional:

We Direct Marketers think we’re smarter than everyone.

Most of the time, we probably are.

But not always.

Sometimes our dogmas prove horribly wrong. So I put together a special bulletin with a few shining examples:

  • Why 90% of the world completely ignores direct marketing… yet is somehow successful anyway
  • When “Boring” outsells “Tabloid” and forms the basis of a hugely successful publishing business
  • The by-the-book direct mail campaign that frosted my cookie, and stopped my donations cold
  • Taking the Pressure, Manipulation and Sleaze Out of the Sale
Register to get the Report – along with a beautiful example of in-person salesmanship and selling-at-a-distance flowing hand in hand.

To your success,

Perry Marshall