Why Marketing is a “Dead Man Walking

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I believe the Golden Age of Marketing is over. Why do I believe this? And what do I believe will replace marketing as the key to success in the 21st Century? It’s what my Rosetta Stone Down Under Seminar is all about. And I shot a short video to explain… Register for my 11-12 NovemberRosetta Stone Down Under event! Perry … Read More

How to Add a ZERO to Any Business?

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I have a history of doing seminars that change the direction of businesses. Rosetta Stone was my Magnum Opus. I showed the entrepreneurs at that seminar to quickly see how to add a zero to business. How to take it from $1 million to $10 million. Or $10 million to $100 million. More importantly I showed them how to quickly … Read More

The levers were NOT where you thought

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I can’t count how many Private Client consults and Intensives where people thought they were coming to get their Google campaigns fixed up… and they went home in a different business than the one they came in. 17 years ago, a struggling software developer Clate Mask was hustling for clients. He came to me for help. I told him what … Read More

“Solve this… or get your tires slashed”

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Suppose I asked you this question: “Go to Starbucks for two hours. When you return, you must bring home three options for re-inventing your entire product line and service offering. Your team will cast a vote. And in six months have new products on the market. “Oh, and by the way… incremental tweaks won’t cut it. Radical re-inventions only.” Could … Read More

The Biggest “Axis Shift” in *all* of Business

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Axis shift pulls the rug out from under your rivals – by changing the rules. You’re in a televised debate. Hot lights. Sweat. Pressure. You hope you eviscerate him before he feeds your flesh to the birds. Moderator throws out a question. Your opponent replies. His answer is predictable; you’ve heard it all before. So then you say, “Moderator, that’s … Read More

What does a “Truth Culture” look like?

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In today’s “Post-Truth” world it’s more important than ever that you immerse yourself in a truth community, a truth mastermind, a truth culture. What does a truth culture look like? I shot a quick video to show you.   Don’t miss this. Can’t attend in person? No problem–Live Stream access to my Truth Seminar is now available. Register for the … Read More

Blunt and impotent at the crossroads

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Franciscan priest, Richard Rohr, says that, if you want to mature as a human, you must pass through two halves of life. The First Half of Life is where we learn the rules. We learn the traditions. We learn the steps. We (hopefully) learn how to think. That’s all good and necessary. It’s standing on the shoulders of giants stuff. … Read More

What I’m ALWAYS thinking in consultations…

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Reserve your seat at the Truth Seminar!   There are many methods, gurus, checklists, and analyses you can leverage when trying to solve your business problem. I’ve probably used them all at one time or another. I have my own hacks, checklists, tools, and analytics. But those will only take you so far unless you’re have an anvil. Without an … Read More