"You Can Stop Cold Calling Business Prospects & Battling Voice Mail - And Make Them Chase You Instead"
Dear Sales Professional,
After years of dialing for dollars, knocking on doors, and enduring all kinds of rejection and drudgery, I finally made a revolutionary discovery: You can cause the world to beat a path to your door. You can be an invited guest instead of an unwelcome pest. You don't call them - they call you.
How does this happen? With the power of information and publicity, and the science of results-accountable marketing.
From Failure to Success...
The results were nothing less than astonishing. I multiplied product sales by 2000%, nearly tripled my income, and went from making hundreds of cold calls every month to nearly zero.
I helped grow a company from quasi-startup and no name recognition to over 100 pages of press exposure. Four years after I began, that business was acquired by a publicly traded company for 18 million dollars.
If you're making even ONE cold call a day, you're wasting time and money. And if your company is like 99% of all other businesses in America, you are ignoring millions of dollars in untapped sales.
A finely tuned marketing and publicity system delivers a predictable number of quality sales leads to you every day, month in and month out, so your salespeople only spend time with people who already understand what you do and who have proactively asked you to help them solve their problem.
Has your medical doctor ever called you on the phone during dinner time, asking if you might need help fighting a flu bug? I don't think so. He doesn't find you, you find him. And when you do see him, he tells you what medicine you need to take and you take it.
If he says you need surgery, you might seek a second opinion, but you're willing to pay good money for that opinion. And most likely you take the advice, no matter how painful or inconvenient.
Do your
customers respect you as much
as they respect their doctor?
No? Why
not? They don't know him any better than they know you. You went to
school. You have expertise. You know how to solve difficult problems.
So what's the difference?
The difference is positioning.
The doctor is perceived to be an expert, so you seek his counsel. The
medical industry knows things about marketing and positioning that most
people in our industry just don't know. Most companies just imitate
their competitors, and everyone gets dumber every year.
I went on a mission to study
the most brilliant minds in marketing today, across dozens of
industries and professions. The system I've developed over the last
five years delivers powerful results for corporate sales people, in a
measurable and predictable way. I now produce training tools and
consult with a select number of high tech clients.
Your experience as a business
owner, marketing manager or sales person can radically change for the
better in only a few months time, simply by learning my system. I
invite you to explore my website, and request my FREE Audio CD, "Guerrilla
Marketing For Hi-Tech Sales People." It delivers twelve
powerful bullets that bring cold-calling drudgery and advertising waste
to an end.
Just fill
out the contact form and my capable staff will make
sure you get it right away.
Sincerely,
Perry S.
Marshall
P.S. You're probably thinking, "OK, so why is this guy giving away an audiobook for free? Is it any good, or is it just a shameless sales pitch?"
There are several reasons why I'm giving this away:
1) There are lots of sales people, maybe you - who wake up every morning and think "Oh, yuck... I've got to get on the phone today, stay out of voice mail jail and set up a bunch of appointments... It's going to be a real grind." That's exactly how it was for me. Oh, to have only had this tape 10 years ago!
2) In most companies, there is almost NO relationship between the marketing dollars that go out, and the sales dollars that come in. They spend a pile of money on advertising and they don't know what they're getting for it. Then they start flogging the sales people on the 26th of every month. This tape will show you how to fix that problem.
3) Of course nobody's going to hire a consultant or invest money in sales tools unless they're convinced that I really know what I'm talking about. Listen to the CD and decide for yourself.
This is no infomercial - it's solid information that you can use right away. I have a hunch you'll not only enjoy it but you'll probably pass it along to 3-4 other people, as others have done.
So Click here to request "Guerrilla Marketing For Hi-Tech Sales People." I promise you'll never think about sales the same way again!
What people are saying:
"THE RESULTS I AM STARTING TO SEE ARE NOTHING SHORT OF AMAZING". I have daily emails from people who want to buy our products and services - prospects I have a terrific chance of closing. I have increased my prices 50% over our main competitors with no decrease in sales. In fact we have just had our best week of sales in the last 13 years!
-John
Rinaldi, President
Real Time Automation Inc., Milwaukee, WI
"We generated 109 qualified, ready-to-act leads in less than three
months. Of those, we closed 4 large deals. Already we've earned over
$16,000 in implementation fees from the new clients-and the big
money is in our ongoing service fees.
Your program is brilliant!"
-Eric Ruth, VP of Business Development, DMI,
Herndon, VA
"I study many marketers, Dan Kennedy, Rich Harshaw,
Hopkins, Caples, Yanik Silver, John Reese, John Carlton and many others
and I find your stuff is the best of the bunch--especially for what I
do. I am an electrical engineer
turned High tech marketer--similar to your background."
-Steve May, Marketing Director, Chandler/May, Inc., Huntsville, AL
"I wanted to let you know of the success I had, it was shocking! This was less than 48 hours ago, and so far, I have gotten a 16% response!"
-Mark Clark, President, Instant Access Music,
Nashville, TN
"I just had an exciting "win"
based on the tape you sent me. I wrote this e-mail to a prospect, and a
day or two later, left him a phone message. Today he both CALLED and
E-MAILED me (TWICE)! I had a lengthy conversation with him, during
which HE asked ME for event information, and he literally told me that
I'd be getting a LOT of business out of him in 2003 when his new budget
comes in.
This crap works!"
-Carol Schafer, Director of Trade Show Sales, ISA, Research Triangle Park, NC
"Perry's Marketing savvy is stunning. He has unique insights on how to grab the attention of a target niche that I have not read in any other book or heard in another seminar."
-Mark
Ashton, Author, Reality Check Book Series
Willow Creek, South
Barrington, IL
"Perry Marshall is the best kept secret in marketing today."
-Alex Mandossian, Heritage House Publishing, San Rafael,
CA
- Sales psychologist for Internet and
Television advertising - consultant to QVC, Time/Life, Home Shopping
Network & Rodale Press
"Your CD is amazing. It has given me some real insight into the tragedy that is going on with companies today and how avoidable this is."
-Trevor Kelly, Sales Representative, J. Mitchell Printing, Toronto, Ontario, Canada
To request the CD, enter your information below:
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Perry S. Marshall & Associates is an independent consulting
& publishing firm, and is not affiliated with Google.
