New Google Stupidity Tax: "Flaccid Exact Match"

PerryMarketing Blog45 Comments

Google has added another form of stupidity tax to AdWords. You can opt out of this stupid tax, and it is very important that you know what to do and why. If you’re paying close attention, this will work to your advantage. (As with all Google stupidity taxes.)

You really need to pay attention to this.

A Cool AdWords Tip

PerryMarketing Blog3 Comments

I want to alert you to a very useful technique that I’ve used for a long time to improve my Google ads. We talked about this during a 2-day 4-man intensive and again at Gladiator Club last month, and I wanna make sure you’re aware.

At first, improving your Google ads is easy. The first time out, anything you try is 50% likely to be better.