Viacom ads & the Content vs. Pitch death spiral

PerryMarketing Blog2 Comments

This morning at breakfast, my buddy John Fox who writes a marketing blog on the Huffington Post handed me an interesting article. The Wall Street Journal explains how Viacom has been piling more ads onto its TV channels like Nickelodeon.

They’re doing this because…

How much do people respect your time?

PerryMarketing Blog14 Comments

My most famous ever blog post is called “Perry’s Greed.” It’s about how, at an evening seminar in Chicago, a bunch of people asked me out to lunch. I told them, “If you pay my fee I’ll be happy to sit down with you.”

This made a lot of people angry.