What Joe Polish Taught Me about Lead Generation

PerryMarketing Blog3 Comments

Joe Polish is a legend in the marketing world. He’s a former carpet cleaner turned marketing guru He’s pals with the likes of Richard Branson and Paula Abdul. The running joke about Joe is, he always says “Let me introduce you to my good friend ____” because EVERYBODY is Joe’s good friend.

Online Marketing: Need it be a Lonely Business?

PerryMarketing Blog2 Comments

I’ll come right out and admit it – one of the reasons I “retreated” into the world of online marketing was, I was tired of being rejected by people.

For several years I was pounding pavement and knocking on doors and dialing for dollars. And for the most part this was NOT successful. I had nothing but moths in my wallet and I was seriously burning out. I was reaching a point where I just couldn’t take the constant diet of rejection anymore.

Thankfully I changed jobs (this was in the early Internet days, about 10 years ago) and the new company had a website. A website that was actually producing good sales leads every day.