Viacom ads & the Content vs. Pitch death spiral

PerryMarketing Blog2 Comments

This morning at breakfast, my buddy John Fox who writes a marketing blog on the Huffington Post handed me an interesting article. The Wall Street Journal explains how Viacom has been piling more ads onto its TV channels like Nickelodeon.

They’re doing this because…

Dumb Money vs. Smart Money on Facebook

PerryMarketing Blog2 Comments

Facebook’s about to go public. A company that sells $3.7 billion of advertising is likely to get valued at $100 billion.

That’s INSANE. But most of what happens on Wall Street is blind lumbering herds of animals getting roped by mercenary cowboys. What matters to you is how this is going to change the landscape.

Bottom line facts: