Where’s the QUICK money in Facebook?

—> It’s “rifle shots” that skim the cream off of hot, responsive “likes and interests.”

10 SECOND PROOF there’s a lot of untapped potential in Facebook:

Log in to your FB account. Look at the first ads that come up. Are they in your “passionate sweet spot”? Or are they ho-hum ads for video games, bland college degree programs and Toyotas?

You’re almost certainly missing dozens, possibly even hundreds of people pockets. Long-time Planet Perry denizen Stephen Juth created a keyword tool that finds ’em. You can grab the hyper-responsive members of hundreds of tribes and get them on YOUR list.

Watch this video:

http://www.perrymarshall.com/facebook/keyword-tool/

I’ve got a friend who insists on staying anonymous; every time he puts $3000 into Facebook he generates a sale with a $9,000 gross profit. He does this with “sniper fire” into narrow, hot, responsive pockets of enthusiasts. This is the way to play.

About the Author

Perry Marshall has launched two revolutions in sales and marketing. In Pay-Per-Click advertising, he pioneered best practices and wrote the world's best selling book on Google advertising. And he's driven the 80/20 Principle deeper than any other author, creating a new movement in business.

He is referenced across the Internet and by Harvard Business Review, The New York Times, INC and Forbes Magazine.