Today, six things that in my humble opinion are really cool.

1. I met my nephew Ben Pieratt when he was 4. Now he’s 29 and founder/CEO of a hot web property, http://www.svpply.com. That site in itself is worthy of study because it’s a social media gallery of visually kosher items that you can buy. Investors loved it and he’s riding the wave.

I’m mentioning Ben today because he wrote a supremely wicked manifesto. Ben Pieratt gives graphic designers a nasty spanking:

http://www.perrymarshall.com/17478/ben-pieratt/

2. The legendary rock band RUSH is a study in 1) marching to the beat of a different drummer (literally), and 2) acquiring an extremely loyal cult following in the process. I wrote an email series about Rush, which any music-loving marketer should surely enjoy and study. Includes some “grad school” level marketing insights:

http://www.perrymarshall.com/rush

3. I am normally understated so I hope you catch my drift: We have cracked the code on Facebook advertising. I’m not sure that anybody else has figured this out. Not anybody who’s talking about it, anyway. I am doing a series of content-rich webinars that you should sign up for if you haven’t already. . .

http://www.perrymarshall.com/facebook/training/

. . . and you might want to just skip the line and sign up for the real program:

http://www.perrymarshall.com/facebook/firestorm/

You don’t wanna be left behind on this one, no siree Bob.

4. Google’s fabulous Wonder Wheel is gone, but the same content exists in a different form. When you do a Google search on “red wagons”, scroll to the bottom and on the left you’ll see a list that says

Searches related to “red wagons”

This is essentially the same info, just displayed in a less interesting way. (I hate it when they kill great ideas.)

5. Michael Haupt put together a “Marketing Legends Hall of Fame.” Lists about 100 people. I’m thankful to have made the cut. Slightly biased towards current guys as opposed to all time, but I think it’s superb:

http://michaelhaupt.com/marketing-legends-hall-of-fame/

6. Glenn Livingston turned me on to a profoundly cool Twitter-based research tool. This is an absolute gold mine for copy snippets and “conversation inside of person’s head.” You can’t NOT get a great copy idea, just by typing your topic into this tool:

http://tweetgrid.com/search

Make it a great day.

Perry Marshall

About the Author

Perry Marshall has launched two revolutions in sales and marketing. In Pay-Per-Click advertising, he pioneered best practices and wrote the world's best selling book on Google advertising. And he's driven the 80/20 Principle deeper than any other author, creating a new movement in business.

He is referenced across the Internet and by Harvard Business Review, The New York Times, INC and Forbes Magazine.