Self Sabotage, Inner Head Trash & Christmas

PerryMarketing Blog6 Comments

Just this morning a guy told me how adding a simple upsell would have easily put tens of thousands of dollars in his pocket with 30 minutes of work. But he sat frozen in front of his computer, utterly unable to follow through on it.

It’s funny how many conversations I’ve had lately about “Inner Head Trash,” especially around Christmas.

He asked me, “How do you deal with this?…

Money / Success / Adwords vs Your Critter Brain

PerryMarketing Blog12 Comments

My team brought my attention to R.C. Peck, an independent investment advisor. I loved his analysis of the “Critter Brain” which I myself often refer to as “Lizard Brain.” It’s the part of us that’s tempted to act like an animal when we need to think clearly and act rationally.