About the Author

Perry Marshall has launched two revolutions in sales and marketing. In Pay-Per-Click advertising, he pioneered best practices and wrote the world's best selling book on Google advertising. And he's driven the 80/20 Principle deeper than any other author, creating a new movement in business.
He is referenced across the Internet and by Harvard Business Review, The New York Times, INC and Forbes Magazine.

157 Comments on “Huge News from Me & the Big G!”
Nice! April Fools Day!
ZOMG!
Hilarious. April fools!
If I live near San Francisco, do I still have to fly to Phoenix first and then back to SF? I don’t want to have an unfair advantage on any of my competitors! If I end up not having enough money for a plane ticket, could I use one of those paddle boats to get there instead? I could use the exercise…
Very funny stuff, Perry.
Ah, Perry, could you be any cuter? Happy April Fool’s Day! I didn’t snap right away about the date – but did wonder what in the world you were up to, looking so silly!
Hey great one Perry.
It is 1st April today – right!?
Hi Perry,
Where can I get a sock like this to put it on my head?
Happy April Fools day!
This was funny :-)
Funny stuff, Perry! I was wondering who the first April Fool joke of the day would come from online. Not only was yours the first, but it almost certainly will be the funniest, too.
Ahh yes there’s hope – I can see those dollars coming to me in the mail and I don’t even have to work for them – yea!! Another miracle.
LOL
Hey Swami…I think you need to see the plan again.
Shouldn’t that be 9 wide who get 6 who get 3?
Give me that plan and I’m on my way!!
I think the kids easel from IKEA is the perfect backdrop for this important message. :)
Very nice indeed, I like the play on MLM…..I hope you and yours have a great Easter.
Jade Dragon here I come!
LOL
Doug
Hi Perry,
Stick to Consulting..Humor is not your thing.
Sorry to see yet another dude taking advantage of the “Swami” / “Guru” word, without knowing its true meaning.
Hey Swami … You’re out and Brian is in. He’s got all the boats, cars and properties :).
The only thing you were missing in the video is a fortune cookie necklace.
Best April Fools joke I’ve seen yet.
Paul
I’m in! Making y reservations as we speak…. Oh.
Dang. April 1. Good laugh though. Thanks!
Happy April Fools Perry!
-Philip
five minutes I’ll never get back …
Not good to poke fun – especially now with the problems Google faces with China.
Have reported you to the FTC for false advertising.
(just kidding – Happy April Fool’s Day!)
Perry, I can’t tell is this the Amway pitch or the Social Security/HealthCare pitch… As long as everyone keeps paying in more than than the pay out.
Congrats to you, Perry, or should I say Swami Perry! I am booking my flight as I type this–but first I set up an AdWords campaign bidding on ten thousand keywords having to do with climbing gear. You see, I figure that at least 10% of the world’s population (that’s 500 million people!) will be racing to Jade Dragon Snow Mountain to get wisdom fom you, Larry, and Sergey, and very few of them will have their own mountain climbing boots with crampons and so on. I don’t actually have any of that stuff either, but I’m sure that when my first ad group takes off–and how could it not, with 10K keywords!–then I’ll have the $$ from advance orders to set up manufacturing and delivery for all those boots and stuff. People will soon be climbing MY mountain (that’s Mount Bonnell, elev. 943 ft.) to become my affiliates. And I’ll owe it all to you. Thanks, Swami Perry!
Sweet! Can’t wait to get my distributor kit and hold a home party for my family right after Easter dinner, I’m cranked!
This was a hilarious video. Thanks for putting this up.
The idea of everyone on earth having a website and doing Internet marketing is scary.
I guess we will have robots doing the 9-5 work?
I got caught out! There’s proof alone I’m a sucker for a con! Hey Perry, I still stand by my statements about you nonetheless. Your dishonesty only comes in the form of a joke! I thought it was deliberately tongue in cheek, I forgot it was April Fool’s Day.
huh huh. it’s, uh, an april fool’s day joke. huh huh.
Hey is this internet thing great or what? Just this morning myself and thousands of other loyal followers of Perry Marshall received notice from Perry who with tongue planted firmly in cheek announced that he has at long last received that exalted status of “Internet Guru”.
Wasting no time he further announced that he has wisely decided to use his new status to launch the very latest in that rock solid internet theory of business practice called MLM, (multi-level-marketing), where he will
encourage everyone in the world who owns a credit card to join in the program which as history has shown will eventually enrich all who follow. Masterful. The nearest thing to perpetual motion man has yet devised.
Should you doubt the wisdom of the internet’s newest Guru I would ask you to consider the location he has chosen to launch this new financial wonder. Yes indeed China which Google has shown recently is the model country for
openness and desire to share information and have true governmental transparency. Much like Chicago politics one might think.
Yes folks. No more of that tedious split testing, researching and checking on competition. The internet will prove once more that the path to success is simply hitching your star to a saintly guru with a whiteboard. I have long been convinced that if I just stayed around long enough Perry would finally come to his senses and get rid of that nasty old four letter word, work, which he has been using for so long and replace it with something
sensible like a good solid long tail keyword phrase, Multi Level Marketing.
One wonders if Perry’s trusted partner Todd might be reminded of that famous phrase uttered by Tonto the loyal sidekick of the Lone Ranger
when they were surrounded by thousands of indians the Lone ranger was heard to utter, “Tonto it don’t look good for us we are surrounded by thousands of indians”. Tonto was heard to reply, “Whatca mean we whiteman”. Perhaps Todd might be tempted to think, Whatca mean we Perry, I ain’t no guru”
Perry, oh exalted one, you have brightened my day. Keep up the good fight.
Sincerely:
Chet Hastings
Ggrrrr,Brrrr.
Funny! 1.4.10 (British Date Format)
Nice outfit Perry. I was really hoping I could ride ole Puddin Foot,9that’s my horse) to your China deal.
He’s a little shaky on ice , but I plann on getting him legged up for the ride.
Do they have cowboys in China?
OK, Swami, I’m digging out my crampons now. I can hardly wait to be triple diamond affiliate guru!
People can simply click your ad to make a purchase or learn more about you. You don’t even need a webpage to get started – Google will help you create one for free. It’s that easy!
Awesome
Brought back memories of my Amway/Quixtar days
Nice try “Swami”. I don’t buy it.
1. It’s April Fools Day.
2. I’ve done my due diligence. The was no such announcement from Google.
3. I know that you don’t get along well with Network Marketing or MLM.
I tell you what Perry, if I had the resources and a great product I’d be in like Flynn. You’re one of the few I have any genuine faith in. For two reasons, 1: You actually know what you’re talking about and can prove it, and 2:YOU’RE HONEST. God bless you.
So this is obviously an April Fool’s joke.
Good one Perry!
Your stuff is always the best! Killer headlines in your auto emails always. this is a hilarious parody of your experience as an Amway 4000pin! especially w/ the convention in china.
Cool! When can I sign up! I hope you will give us some advance warning so that I can enroll my wife, my brother , my sister, my granny, the brother-in-law I hate, my dog, my cat as well as our pet pig. We also need to get them all into some mountain climbing courses so they can make it up the mountain.
But I know it will be worth it! Life of luxury here we come!!!
LOL !
* “The Plan” – What comes around goes around.
* “Me Larry & Sergey” – Oh – a wise guy huh ? BOINK – nyuk nyuk nyuk
I don’t get it?
Is it supposed to be taking the rip out of so called Guru’s and MLM programs?
Hey Perry,
Happy 1st of April to you too! You really had me in until I scaled Jade Mountain and found out that you were not sitting at the top.
Have a Happy Easter
Ray Posner
Excellent plan, Perry. It’s about time someone figured out how to help Google monetize their AdWords assets and get some serious growth going. And I like the fact that the rest of us on the planet have the chance to benefit as well.
I just booked all my flights to get me to China (I’m sure I’ll get that expense back once I start building my downline). See you at the top of Jade Dragon Snow Mountain (bet the view is great up there)!
WFT? is this a paradoy of every network marketing pitch i’ve ever heard or has Perry and the boys been at the chillums in the foot hills od the himalayas?
Beautiful – you had me going for a while – then I realised it was of course, the 1st of April.
I think it was the bit about climbing the mountain that did it LOL.
Rashid.
Wow, Perry! This video brought tears to my eyes as you showed how Bryan’s life was completely changed from rags to riches by Google.
I do think your video would have been more believable if you shot it while driving around town in a car, as many ‘big’ internet marketers seem to do these days.
Speaking of driving, do you think I can carpool with you to the meeting? Let me know.
Thanks,
Steve
Perry that is hilarious…you certainly had me going…lol
Hi ‘Swami’ Perry,
Fantastic news on yours and Google’s great new incentive. I’ve got my plane tickets booked already, and am packing my special ice boots and thermals right this second….See you in China;)
Happy April Fools day, Perry!
You had me there, up until you started giving the AmWay Speech…
Thanks for keeping it light.
LOL. I love it. Since I’ll be coming from India there should be a short cut through the Himalayas. I’ll be there before Dorothy!
That’s a big problem, Perry. You got me all confused this morning. Now you need to clarify which Google you are talking about.
http://edition.cnn.com/2010/TECH/03/02/google.kansas.topeka/index.html
Happy Fools Day!
I was “just” going to write “what if you are the 13th guy to reach the top of the mountain? What happens?”
And then I looked at the date.
Clever boy. Veddy clevAH.
The opportunity of a lifetime!
Oh to be one of the twelve… Looks like I’ll have to pass though, I don’t live in Kansas city.
Inspired, Perry. Inspired ;) (Was that Amwords or Adway?)