Just too painful to watch! (It’s the customer service Darwin Awards story of the year) When United Airlines oversold flight 3411 by four seats, the crew offered $800 to passengers to reschedule. Nobody moved. United needed to put four crew members on the plane, so they randomly chose four passengers and commanded them to de-plane. One was Dr. David … Read More
10 Things Even a World-Class Marketing Strategist Cannot Do
Hi, I’m Perry Marshall. Wrote the world’s best selling books on Google and Facebook advertising, have consulted in 300+ industries, endorsed by the most famous people in the business. I’ve guided companies from “diapers” to hundreds of millions, even over a billion dollars revenue. But there are still ten things I cannot do (based on my email series “30 Day … Read More
Flickr images for Facebook Posts
How to access copyright-free images on Flickr for Facebook, in just a couple of minutes: P.S.: Your attribution in the Facebook comment or on your website needs to be similar to this: Photo by Angelo González via: freeforcommercialuse.org OR Photo by Angelo González (www.flickr.com/photos/ag2r/5374109158/) via: freeforcommercialuse.org Also – because Google ads don’t have a way to add an extra link, … Read More
Advanced Strategy Tip for 80/20 Marketers
Today, an advanced 80/20 insight that will put more dollars in your pocket, bypass the time wasters and advance you on your mission MUCH faster: To join us in Hawaii, Austin Texas, New Jersey or Nashville call Tiffany .
Distrust The News
URGENT: The 2017 Marketing Meltdown and Why news is served up by the lowest-paid, least-qualified, least-trustworthy industry – and what to do about it:
The Antidote to Post-Election Trauma
Click here for a list of great Pre-Gutenberg books (opens in a new window)
Read something written before Gutenberg. Every day.
I’ve been telling the members of Planet Perry for a LONG TIME: “Got a new problem? Read an old book.” Ancient works, written pre-Gutenberg, had to be meticulously copied by hand. No copy/paste. No automated, mass-production processes. Just hundreds of hours of scrutinous, pain-staking work. Works like that only survived because they inspired the kind of dedication and care necessary … Read More
Memo to EBAY and shareholders: Your $100 million problem
I listed some equipment today to sell on EBAY. Something I haven’t done in a loooong time. I was astonished at how clunky and buggy their ad listing interface was. One would think that it would be easier to give your money to EBAY than to Google AdWords or Facebook. Nope. EBAY’s listing interface crashed over and over again; gave … Read More
The Secret to Keyword Research for Local Businesses Adwords Campaigns
“If content is king on the internet, keywords are queen.” -Ken Giddens Keywords are the foundation of your AdWords account. You have to be sure to have the right keywords in your account so your ads show up in front of your ideal prospects who are searching for you on Google. While keyword research can be a highly complex, time-consuming … Read More
80/20, Adwords, & Archimedes – 4 Tips To Grow Your Business
Archimedes said, “Give me a lever and a place to stand and I will move the world.” With AdWords, you have a lever. With a great product and USP, you have a place to stand. Just know that 80 percent of your levers will get you nowhere, and 20 percent will make you rich. Here are some tips on how … Read More