A lot of folks are struggling to orient themselves. Clarity, focus and courage have never been more prized than they are at this moment.
Welcome to the tunnel of chaos.
For this reason I’ve arranged to have corporate turnaround expert John Paul Mendocha join me on a teleseminar Thursday July 29 at 3:00pm London UK Time.
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80 years ago, Kurt Gödel toppled empires of mathematical philosophy with his famous Incompleteness Theorems.
I’m every bit as interested in science, philosophy and engineering as I am in business. Gödel’s theorem has profound implications for how we understand the world.
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For 2 years, the buzz about social media was like your neighbor running his chainsaw on Sunday morning. Things are different now:
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Imagine this: You’ve dominated the world market for centuries. Leaders in your business enjoy secure incomes and workers earn admirable wages. You’ve created a tradition of dignity, respect and superiority.
Then, unexpected foreign competition swarms in like carrion fowl. Within 24 months they crater your market share, destroy your margins and drive the major players into bankruptcy. Morale plummets, panic ensues. Wholesale economic destruction is imminent.
What will you do now? The future dangles delicately in the balance.
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My wife Laura is is by no means a “Marketing Maniac,” but she’s learned a thing or two from years of sleeping with a guy who is.
Laura is heavily involved with relief agencies that serve the poorest of the poor in India and Africa. Last winter she went to a conference in St. Louis where hundreds of charities were recruiting workers and raising funds.
Her comment to me upon arriving home:
“It’s incredibly depressing that the same people who are doing some of the most important work in the entire world are the most abysmally horrible marketers.” And she plunks down a stack of brochures to prove the point.
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"I'm still learning, but I can tell one thing: After ONE day of implementing, your guide ALREADY PAID FOR ITSELF! I'm impressed and waiting to see what's going to happen next."
Avi Meler CyberTeam Ltd. Maccabim, Israel
"I just wanted you to know that I read this particular tip in your guide, about a week ago. I quickly implemented it and we began to see immediate results. Your guide paid for itself in about 3 hours!"
Arnie Kuenn
Top-PeopleSearch-Sites.com
Phoenix, AZ
"My Traffic Has Soared"
"It's like someone switched on a little light inside my head.
"I tried your 'peel & stick' approach with an existing campaign. Well, my traffic has soared. In the last two hours I've received half as much traffic as I had yesterday in total. Not only that but the ad which I changed has a 8.3% CTR, my old ad only had a 1% CTR. Thanks, Perry!"
Evan Walters, IT Development Manager
McCarthy Group
Parramatta, NSW, Australia
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