Setting goals when your business bores you

PerryMarketing BlogLeave a Comment

Yesterday I was talking to a Roundtable member, Bill, from Colorado. His goal at the beginning of 2011 was 30% growth. He finished the year yesterday at 30.1% growth. He’s in a market where everyone else has lost ground this year, so BRAVO!

He mentioned that he wanted 2012 to bring him some new adventures; a repeat of 2011 wouldn’t be all that inspiring for him. He asked what I thought his 2011 goal should be.

I thought of my current project, the 2012 Ultimate Guide to Google AdWords – editing the 2nd edition to make the 3rd edition.

When I began, I was bored with it. “Gotta go through this thing and fix the stuff that’s out of date. B-o-r-i-n-g.”

A salute to all who are WORKING today

PerryMarketing Blog3 Comments

The Friday before Christmas I posted on my Facebook page:

“Hit LIKE if you are NOT taking the day off, but instead you’re earning the dinero and getting stuff done while everybody else parties and drinks hot chocolate.”

Tea & Starbucks in the Forbidden City

PerryMarketing Blog1 Comment

I just came back from China, where a cup of green tea *normally* costs about 25 cents. That’s the price at a typical street vendor.

But at the world-famous Forbidden City in Beijing, crawling with gringo tourists, a cup of green tea costs $4.00.

Why does it cost 16X as much in the Forbidden City as it costs 3 blocks away?

84 year old retail store better than ever, despite…

PerryMarketing Blog4 Comments

Yesterday after Christmas dinner I talked to a relative from out of state. He owns a local, brick-and-mortar music retail store.

Problems he faces:

His bank came to him and said, “There’s no way you’re ever going to make any real money based on what you’re doing and we don’t want the business. Sorry, we’re getting rid of you.” The banker remarked that contrary to what a lot of people would like, banks are not in the business of losing money.-Competition from Big Box stores, deep discount online retailers and Amazon. There’s no way he can compete with their prices…

I got a toddler for Christmas!

PerryMarketing Blog34 Comments

A week ago today we touched down from our 13 hour plane ride from Hong Kong. That’s a long trip under any circumstances. It’s even more interesting with a 1 1/2 year old who’s only known you for 2 weeks!

She was a little clingy and a little fussy but other than that – great. Couldn’t possibly ask for better.

This entire process has gone w-a-a-a-y better than expected. A month before we went to China…