Winston Churchill, the great Prime Minister who carried Britain through the darkest hours of the 2nd World War, said that. I visited his war bunker in London yesterday, having just finished my Marketing Evolution seminar which had met just 3 miles north. A fascinating tour.
Churchill was a successful statesman early in his career, then fell out of favor with the people. The Great Depression ensued and he nearly went bankrupt…
My buddy Bryce is newly married, about 15 years younger than me. Getting a startup off the ground. Hot in pursuit of the entrepreneurial dream. All the usual drama of getting his chops busted, landing new customers, building a portfolio, scrambling for cash.
His wife is a schoolteacher and her day ends at 3:30. Her day ends as soon as she finishes grading papers.
When does his day end?
Some time ago my travels took me to the red soil of Nairobi, Kenya. A gracious schoolteacher named George ran a foster care program for AIDS orphans. He took me on a tour of his world. How incredibly different it was from mine. Someone had given George a Toyota station wagon, so we didn’t have to walk. He drove me … Read More
There’s nothing more scary in sales than mashing your foot down on the gas pedal, and feeling the clutch slip.
. . . then pressing harder and smelling the odor of your transmission starting to melt.
If your prospects smell a hint of desperation, it’s all over. They disengage more and more.
This came to me today from one of our close personal friends. I thought, “Dang, I didn’t know she was going to the UK!” Almost fell for it. I hope you don’t….
In June 1851, US anti-slavery magazine “National Era” began publishing a fascinating story in 40 weekly installments. Written by Harriet Beecher Stowe, it depicted the life of a black woman, Eliza, who escapes with her son Tom who is sold “down the river” into slavery.
In 1852, Stowe’s 40 installments were bound together in book form and sold 300,000 copies the first year in print. “Uncle Tom’s Cabin” was translated into all major languages and became the most influential novel of the 19th century. It also became the best-selling book after the Bible.
I think you’ll like these, too…
How can you get new customers to your website without a major investment?
How can you get more prospects, sales leads and sales?
On Monday August 16 at 1pm London Time (12pm GMT) Bryan Todd and I will cover 5 traffic sources and the pros and cons of each:
I took a customer survey earlier this week. The last question was totally open-ended:
“If you could ask Perry any question what would it be?”
The most common question was:
“How do I stop procrastinating and just DO the stuff I need to do???”
Let me tell you what I do.
Does it ever seem like Google is a Greek goddess who demands human sacrifices from her fearful worshippers?
If you’ve ever done any Search Engine Optimization, you know what it’s like to get sucked into all kinds of time-wasting activities, hoping they’ll someday pay off.
And if you’ve ever wondered what it might have been like to toss a damsel in the volcano, hoping rain would finally come . . . well, maybe you do know what that’s like :^)
