Joe Polish is a legend in the marketing world. He’s a former carpet cleaner turned marketing guru He’s pals with the likes of Richard Branson and Paula Abdul. The running joke about Joe is, he always says “Let me introduce you to my good friend ____” because EVERYBODY is Joe’s good friend.
Ari Galper is the creator of the zero-pressure sales philosophy “Unlock The Game.” I got this note from Ari today:
“You’ve been talking a lot about how much a son needs his dad’s re-assurance and…
Nobody voyages across land and sea to seek the guru at the bottom of a mountain.
You make “innocent” phone calls: “Hi Bob, I’m just checking up
to see how things are going.”
Which translated means, “I’m even more pathetic and desperate this week than I
was last week, so just call me anytime you want, day or night, and I’ll be here
for ya, you just let… me… know!”
Biggest problem most consultants have is:
The other day at a 4-Man Intensive, someone in the group was dispensing some REALLY good advice to a surgeon. He adamantly resisted it.
A very frustrated woman wrote to me on my blog and I’m going to show you her note in a minute.
But before I do, a quick bullet:
* If I were to do what a lot of guys do – and teach newbies that the way to make a lot of money on the Internet is by being my affiliate and selling my products – I would be committing some kind of crime.
(A lot of people teach this, and since there’s an endless supply of newbies, a lot of people going through the revolving door get taken advantage of.)
Yes I have a good affiliate program, and yes my products sell well, but: