I rarely go very far off-topic in my business emails and blog posts…. but this is not off-topic. It’s everybody’s business; and not for the reasons you might think. Today I want to talk about a NON-obvious reason why this is everybody’s business.
Years of "Missionary Work" & Nothing to Show For It
My first few years in sales were a long, hard road.
I pounded the pavement for months, educating every company I could find about the marvelous benefits of my hot new technology. I crisscrossed the Chicago area in my beige Ford Taurus seeking anyone who would listen to me.
Critical litmus test for a brand new online business
Will says, “You know, I’ve been thinking” [I think know what he’s gonna say next] “Why don’t I start some kind of online business where I take orders and send them on to the manufacturers who ship stuff direct for me, and?.”
"Eugene Schwartz was a Scoundrel"
2 weeks ago I did a live seminar with Drayton Bird. Drayton’s a UK advertising genius, now in his 70’s.
Drayton said: “I knew Eugene. That guy was a scoundrel?
The Space Between the Notes
If you can spare 5 minutes for some musical pleasure, press play and sit back and enjoy. If you’re itching to “get to the point” then move the cursor straight to the 1 minute 15 second mark and start there?. and enjoy Eric “Slowhand” Clapton’s guitar solo: I have no doubt that Eric Clapton can shred guitar as blisteringly fast … Read More
Good habits, bad habits, business success & the fountain of youth
Yahoo’s headline news today featured a 20-year study on four habits: smoking, drinking too much, inactivity and poor diet. Those habits swing your effective age by as much as 12 years. This study had some very good news: Non-smokers and former smokers, and People who drink less than 2 drinks/day, and Those who get 2 hours of physical activity per … Read More
Positive Focus
Nothing builds your confidence like 60 seconds of Positive Focus? every day.
Truth is Beautiful. Confusion is Ugly.
Please indulge me in a few moments of pure, unadulterated Geek-ness as I attempt to convey a profoundly important life lesson.
In this month’s Renaissance Club Newsletter, which just hit the streets, I said:
Policy #1: EASY – LUCRATIVE – FUN
Yesterday I had lunch yesterday with Mike, the last guy I worked for before escaping the Dilbert Cube.
Since most entrepreneurs are chronically unemployable to begin with, a LOT of us leave our last job with bridges burning behind us with 100 foot flames…. and a dose of “I’m gonna show that guy if it’s the last thing I do…!”
The Power of the Tactical Triangle
Jack Born came up with a brilliant device called the Tactical Triangle. It shows the relationship between the three fundamental ingredients of marketing: