HOW did Barack Obama beat Mitt Romney?
SHALLOW ANSWER: Obama’s talking points were more astute, his ads better, his campaign better organized. Democrats raised & spent more money than the Republicans.
REAL ANSWER:
HOW did Barack Obama beat Mitt Romney?
SHALLOW ANSWER: Obama’s talking points were more astute, his ads better, his campaign better organized. Democrats raised & spent more money than the Republicans.
REAL ANSWER:
I screwed up the webinar registration, so some folks missed the call. So I’m providing you with the MP3 recording of the call. Matthew Gillogly and I discuss:
In parts 1, 2 and 3 I told you about all the screwed-up-ness of Kevin, and me. I relayed the story I told to Kevin. And my own trip down the inner-head-trash rabbit hole.
Before all this happened I had no idea why I did certain things. “Why do I _________?” Fill in the blank:
Here’s part 2 of Kevin’s confessional….
Perry,
After losing a couple hundred bucks gambling last night I left the casino feeling ashamed and depressed…
My wife Laura is is by no means a “Marketing Maniac,” but she’s learned a thing or two from years of sleeping with a guy who is.
Laura is heavily involved with relief agencies that serve the poorest of the poor in India and Africa. Last winter she went to a conference in St. Louis where hundreds of charities were recruiting workers and raising funds.
Her comment to me upon arriving home:
“It’s incredibly depressing that the same people who are doing some of the most important work in the entire world are the most abysmally horrible marketers.” And she plunks down a stack of brochures to prove the point.
My team brought my attention to R.C. Peck, an independent investment advisor. I loved his analysis of the “Critter Brain” which I myself often refer to as “Lizard Brain.” It’s the part of us that’s tempted to act like an animal when we need to think clearly and act rationally.