Doesn’t it seem like the gap between what you “should be doing,” and what you can actually do, grows wider by the day? (Not to mention the gap between what you’re attempting to do right now and what you can actually finish….) If you find yourself feeling discouraged, it’s not hard to understand why… Stick with me because in 1 … Read More
Grooving in the Ãœber-Productive Zone
“I set up an office in the men’s room – in the handicapped stall with a desk inside with a computer on it. When I need to really get stuff done I go down there, put on my shotgun-shooting earmuffs and block out all the other sounds of the men’s room. And get tons of work accomplished.â€
The Safe Harbor of a Niche Business
I’m at the first day of our Roundtable Meeting in Puerto Rico this morning, and the subject of the economy came up, as it always does. One member, Clifford, runs a very niche business that sells a personal development tools and training to a very specific audience. He says, “During October and November when the stock market was plunging into … Read More
Words that Matter, and Black English
So what is the real truth? Very simply:
Your future is decided by educated white people in positions of power who determine whether to give you jobs, or not, or accept you into certain schools, or not, based on whether you ‘sound’ educated and white, like them, or not.
Work: It ain't a 4-Letter Word
Anybody who’s in any kind of business remotely similar to mine has been taught that W-O-R-K is a four letter word. That you have to make it all sound as easy and simple and effortless as you possibly can, in order to sell anything. Well sure from a copywriting perspective that’s sensible enough. The more effortless you can make something … Read More
Strategies from my original B2B mentor, John Fox: Wednesday, 1pm CST
If you’re a business that sells to other businesses (B2B); or if your business combines online with face-to-face or phone selling; if you’ve been feeling the economic slowdown since October and deals are stalled…. I invite you to a live teleseminar with John Fox, 1pm CST Wednesday January 7:
The appearance of a business vs. a REAL business
Bill McClure, founder of www.Coffee.org is a serial online entrepreneur, going all the way back to eFlowers.com and FlowersDirect.com which he sold in ’02. He’s also a Roundtable member. When Bill investigated the coffee market, he considered several existing websites that were available for sale. One of them was doing $3 million per year in sales with a tiny staff and strong profitability. ON PAPER, it was a superb business.
Playing with fire in a room full of gunpowder
One day when I was 9 years old I was caught walking around in this basement where my friend’s father made shotgun shells. I was igniting a cigarette lighter in a room full of gunpowder. The flames danced deliciously from that silver metal tip as I pranced around the room.
A Quality Score Checklist, Mastering Motivation in 2009, a Photographer's USP, and "Goodnight Mrs. Calabash."
There will be no ongoing story about Google or AdWords that generates more angst and frustration than Quality Score. That is a fact and will continue to be so. And this is too important for Perry and me underemphasize in 2009. On Tuesday evening this last week I did a 60-minute Bootcamp teleseminar with new buyers of our Definitive Guide … Read More
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