A few years ago at an airport, I got a call from Howie Jacobson. “Hey Perry, the people who write the ‘Dummies’ books asked me to write an AdWords book and I said yes. Um, I hope that’s okay.”
I’d taught him AdWords early on, and he didn’t wanna tick me off by competing with my own books.
“No problem, Howie. I just want to make sure all the people in the AdWords cartel are my friends.”
Got this courageous if depressing blog comment from a guy named Oliver:
Perry: The more i listen to you, the more i feel im screwed and have no chance of ever making it and maintaining my place in a market.
Today, 10 predictions for the new year:
Yesterday I was talking to a Roundtable member, Bill, from Colorado. His goal at the beginning of 2011 was 30% growth. He finished the year yesterday at 30.1% growth. He’s in a market where everyone else has lost ground this year, so BRAVO!
He mentioned that he wanted 2012 to bring him some new adventures; a repeat of 2011 wouldn’t be all that inspiring for him. He asked what I thought his 2011 goal should be.
I thought of my current project, the 2012 Ultimate Guide to Google AdWords – editing the 2nd edition to make the 3rd edition.
When I began, I was bored with it. “Gotta go through this thing and fix the stuff that’s out of date. B-o-r-i-n-g.”
The Friday before Christmas I posted on my Facebook page:
“Hit LIKE if you are NOT taking the day off, but instead you’re earning the dinero and getting stuff done while everybody else parties and drinks hot chocolate.”
How can you get new customers to your website without a major investment?
How can you get more prospects, sales leads and sales?
On Monday August 16 at 1pm London Time (12pm GMT) Bryan Todd and I will cover 5 traffic sources and the pros and cons of each:
A few years ago in the “AdWords Gold Rush,” there was a fierce battle for which Google guru was gonna land on top of the heap. A new Google e-book came out literally every 3 days and it was brutal. My most formidable competition then was Don Crowther of Racine Wisconsin. Razor sharp marketing guy if there ever was one.
Some people are absolutely raking it in with Facebook ads but many are keeping quiet about it. I’ve got a friend named Bill who turned $12,000 of ad spend into $48,000 in 2 months. Another guy from Central America told me he’s turned $1,000 into $200,000. “Mister R” converted $10,000 of ads into $200,000 of business in one year.
Just the other day I was doing a phone consultation with a customer and he said, “If I were going to invest my 10,000 hours in Pay Per Click, where would you suggest I focus my energy?”
Facebook FastTrack student Lisa Ziegler of Nokomis, FL sent in shortly after the class started:
“So….It’s 10:22am EST on Friday. I’ve already gotten 2 conversions from my NEW ad that just got approved this morning. Cost per conversion…..$ 3.27 Cool, Alright, Yeah! :)
