My colleague Dave Dee, Marketing Director at GKIC, had an argument with a guy the other day. They were debating the “Leapfrog Principle.” Leapfrog is Dan Kennedy’s teaching that you don’t just obediently climb the ladder of your industry. That takes 40 years. According to those rules, you don’t get to actually become a leader until you have a colostomy … Read More
RIP Mike Seddon, Community Catalyst Par Excellence
In June, Mike Seddon of the UK posted in our private Mastermind Club forum that he’d been diagnosed with terminal cancer. On Wednesday he left us. Three months to say goodbye. I met Mike in 2011 at a conference in Atlanta. We posed for a picture. Later we brought Mike on to one of our Mastermind Club monthly meetings as … Read More
Shout Out to the 30-Something Street Fightin’ Man
There’s a phase of life I call The Compression Zone. It looks something like this: Kid #3 just arrived. Kid #2 is still in diapers and kid #1 is barely out of diapers. The day starts when one of ’em starts screaming at 3:45am and the sweet honey-dew of sleep is OVER. Momma either stays at home, which means money … Read More
Can you enjoy yourself when life is uncertain?
Do you constantly put yourself in impossible situations – simply because you’re eager and hungry for adventure and success – and then you find those situations get really unpleasant at times? I am always pressing MY envelope. I’m always taking risks to maximize what I can achieve. And that is scary. I constantly put myself in scary situations. Emotionally, financially, … Read More
Marketing and Life Insights from an A*#hole and First-Time Author
My friend Joshua Russell shares some hard-won lessons he learned from being a cowardly, flawed, a*#hole. Not for the timid…
Dance Naked Around the Fire (men only)
With my ever expanding interest in inner healing – getting rid of our collective “financial head trash” – and all other kinds of head trash as well – I am announcing a retreat.
This retreat is for men only.
Financial Sozo Intro & Facilitators
Sozo is a unique inner healing method that resolves core identity issues at a spiritual level.
I (Perry) am trained in Sozo. One time when I was co-facilitating a session, the participant said, “WOW, when I pray, usually all I hear back is static, but today it is crystal clear!” It is an uncanny experience.
10 Tips On How To Be Unsuccessful
I don’t normally do “guest blog posts”, but I saw this from my friend, John Rinaldi, and I couldn’t resist.
Mid-February is “reality check” time for those resolutions you made 6 weeks ago. Time to check yours against John’s “10 Ways to Be Unsuccessful”.
The Compound Interest of Ritual
One of the most important things you can decide…as a marketer, as a business person, as a human…is “What am I going to earn compound interest on?”
And whatever you decide to earn compound interest on, it oughta become a daily ritual for you.
Watch my short video to see what I mean by ritual and interest.
How to Bust Through "Mental Revenue Blocks"
I think “mental revenue blocks” are often more powerful and impenetrable than the marketing blocks, or staffing blocks, or product blocks.
And here’s my advice on how to blow them out of the water….